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Books > Reference & Interdisciplinary > Communication studies

Media Studies: Volume 3 - Media Content And Media Audiences (Paperback, 1st Edition (Revised Reprint)): Pieter J. Fourie Media Studies: Volume 3 - Media Content And Media Audiences (Paperback, 1st Edition (Revised Reprint))
Pieter J. Fourie
R603 R460 Discovery Miles 4 600 Save R143 (24%) Within 4 - 8 working days

In the third volume of this series, Media Studies, the emphasis is on media content and media audiences. Media content and media audiences (or users) are covered from methodological and theoretical perspectives.

For the revised reprint of this volume, a new introduction has been included to highlight the relevance of the current content and to contextualise within it the content of Volume 4 Social (New) Media and Mediated Communication Today (2017).

Part 1 of the book deals with: quantitative content analysis; communication and media semiotics; media, language and discourse; media and visual literacy; visual text analysis; textual analysis: narrative and argument; narrative analysis; film theory and criticism Part 2 deals with: media audience theory (dealing with the uses and gratification theory, reception theory and ethnography); questionnaire surveys in media research; field research in media studies; measuring media audiences; psychoanalysis and television as an illustration of an applied theoretical approach in media audience research.

Media Studies: Volume 2 - Policy, Management And Media Representation (Paperback, 2nd edition (Revised Reprint)): Pieter J.... Media Studies: Volume 2 - Policy, Management And Media Representation (Paperback, 2nd edition (Revised Reprint))
Pieter J. Fourie
R543 R419 Discovery Miles 4 190 Save R124 (23%) In stock

In the second volume of the four-part textbook series on Media Studies the emphasis is again on the relationship between media and society. While further exploring media as an institution, this volume also introduces the topics of media regulation and content.

Volume 2 is guided in part by the question: How do we control and manage the media? Communications policy is explained, with overviews of how the Southern African media is externally and internally regulated to ensure a well-organised and disciplined modern media system. Strategic ways of managing the media are discussed. The book deals with the concept of media representation: How does the media reflect and represent reality or its aspects? Is the news that is presented an accurate portrayal of reality? How does the media deal with identity, race, gender, sexual orientation, the environment, AIDS, violence and terrorism?

This section thus critically analyses questions about how the media depicts people, topics, organisations and issues.

An Introduction To Communication Studies (Paperback): Sheila L Steinberg An Introduction To Communication Studies (Paperback)
Sheila L Steinberg 5
R493 R385 Discovery Miles 3 850 Save R108 (22%) Within 4 - 8 working days

Although the theory is based on material used in the USA and other overseas universities, South African students will be able to identify with the local examples, TV programmes and other mass media, and the political and social experiences referred to in this title, many of which have been localised to reflect the South African context. Beginner students majoring in communication studies as well as those who are studying towards various degrees or qualifications where communication is a prerequisite, will find this title useful. In addition to interpersonal, group and mass communication, there is an extensive chapter on public speaking, which takes into account that many professionals today have to address their colleagues and business associates in order to succeed in their profession. Public speaking in this sense is a skill required by most graduates in any job or profession, and the chapter is pitched at these requirements as well as at speaking to larger audiences. The title is divided into two parts. The first provides students with a strong foundation of communication, while the second focuses on the areas of specialisation within communication studies. In addition, each chapter starts with the learning outcomes and a short overview of the chapter. Students may monitor their learning with the summaries and 'test yourself' questions at the end of every chapter. Scenarios provide examples of how the theory can be applied in practice.

Alone - The Search For Brett Archibald (Paperback): Brett Archibald, Clare O’Donoghue Alone - The Search For Brett Archibald (Paperback)
Brett Archibald, Clare O’Donoghue
R260 R241 Discovery Miles 2 410 Save R19 (7%) In stock

In April 2013 a global breaking-news story surfaced on social media and in the world press, and rapidly gathered momentum. A South African man had fallen overboard in the night during a storm in remote Indonesian waters, without anyone else on board realising. Eight hours later a frantic search was underway. The incident caught the world’s attention as readers were instantly transported into the terror of the moment – imagine being left alone, 100 kilometres out to sea in the middle of a storm, watching your friends sail into the distance… Had he been dealt a fraction more bad luck, Brett would have died immediately.

According to the experts, he should have died within 10 to 14 hours. But he chose not to die. Instead for 28-and-a-half hours Brett Archibald endured – the ocean, the elements, the creatures of the deep, and his own inner demons. Alone: The Search For Brett Archibald is the incredible but true story of what it takes to defy needle-in-a-haystack odds and survive what should have been certain death. Outdoor savvy, astonishing imagination, mental toughness, a refusal to give up hope and a canny rescuer with an unbelievable background ultimately saw him through.

Most of all this is a story of the power of the human spirit that defies rational explanation.

The Art Of Persuasive Communication - A Process (Paperback, 4th): Johann de Wet The Art Of Persuasive Communication - A Process (Paperback, 4th)
Johann de Wet
R320 R259 Discovery Miles 2 590 Save R61 (19%) Within 4 - 8 working days

The Fourth edition of The Art Of Persuasive Communication situates contemporary persuasive practices against the background of the rich history of rhetoric and within the setting of a democratic state.

Throughout, the author addresses critical issues that are important to communication science scholars and practitioners, as well as those active in related disciplines such as political science, sociology, social psychology and rhetorical studies.

The Fourth edition differs from the previous one in the following ways:

  • The arrangement of the contents has been revised to facilitate greater understanding
  • There is much new material, especially in chapters 4, 5, 7, 8
  • The role of social media is discussed and considered in chapter 7
  • Chapter 8 includes a section on image management
  • Chapter 9 is a new chapter focussing on political debates
  • A new chapter 12 on Persuasion and the rhetorical imprint of a public rhetor has been added
  • New contemporary examples related to South Africa have been included
An Introduction to Political Communication (Paperback, 6th New edition): Brian McNair An Introduction to Political Communication (Paperback, 6th New edition)
Brian McNair
R330 R260 Discovery Miles 2 600 Save R70 (21%) Within 4 - 8 working days

At a time of radical shifts in power across the globe, the sixth edition of An Introduction to Political Communication examines the role of the media in the political process. Brian McNair reflects on the role of communication in key events such as the referendum vote for the UK's withdrawal from the European Union, the rise of nationalist populism in Europe, and the victory of Donald Trump in the 2016 US presidential election. He explores the use of communication as a weapon by Islamic State and other insurgent organisations, and by Putin's Russia in its dealings with the West, including the hacking of Democratic Party emails in 2016. McNair argues that an expanding globalised public sphere and digital media network have transformed political communication, allowing political actors, from politicians and pressure groups to trade unions and terrorist organisations, to bypass traditional, established media in communicating their messages. This sixth edition of McNair's classic text has been comprehensively revised and updated to include: the 2016 US presidential election and Donald Trump's rise to power; the UK's EU referendum of 2016, the Scottish independence referendum of 2014 and the `snap' UK general election of June 2017; the growing role in political communication of the internet and social media platforms such as Twitter, Facebook and YouTube, and their destabilising impact on the management of political crises all over the world including the shooting down of Malaysian Airlines MH17 and the disappearance of MH370, the Tianjin disaster in China and the Russian intervention in Ukraine; Islamic State's global jihad, and the use of social media as an instrument of terror;the growing capacity of WikiLeaks and other online sources, such as the International Consortium of Investigative Journalists, to challenge elite control of information.

What If There Were No Whites In South Africa? (Paperback): Ferial Haffajee What If There Were No Whites In South Africa? (Paperback)
Ferial Haffajee 10
R275 R236 Discovery Miles 2 360 Save R39 (14%) Within 4 - 8 working days

Ferial Haffajee is highly respected as one of South Africa's thought leaders and commentators. She effectively uses her media platform to raise and discuss issues pertinent to the state of the nation. In What If There Were No Whites In South Africa?, Haffajee examines our history and our present in the light of a provocative question that yields some thought-provoking analysis for the country.

From roundtable discussions with influential as well as ordinary South Africans, to research, personal thoughts and powerful anecdotes, Haffajee takes the reader through the rocky terrain of race relations in our country and grapples towards a possible way forward in terms of what it means to be South African in 2015.

Integrated Organisational Communication  (Paperback, 2nd Edition): Rachel Barker Integrated Organisational Communication (Paperback, 2nd Edition)
Rachel Barker 1
R697 R537 Discovery Miles 5 370 Save R160 (23%) In stock

Communication is often described as the glue that binds an organisation, enabling interaction with its customers, agents and the broader public. Communication flourishes in organisations and is central to their activities and functions: as marketing communication, public relations, management communication, corporate communication, etc.; in determining and implementing strategy, operations and processes; in all interaction - interpersonal, mediated, digital and social; as the foundation of corporate culture. Integrated Organisational Communication 2nd Edition covers these aspects and addresses the growing need among students and practitioners for a book that takes a broad look at organisations' communication, and then delves into the detail. This book adopts a multidisciplinary approach to organisational communication, and while it takes cognisance of individual academic and professional disciplines, it avoids alignment with any one of these.

An Introduction To Political Communication (Paperback, 5th Revised edition): Brian McNair An Introduction To Political Communication (Paperback, 5th Revised edition)
Brian McNair
R330 R283 Discovery Miles 2 830 Save R47 (14%) In stock

An Introduction to Political Communication introduces students to the complex relationship between politics, the media and democracy in the United Kingdom, United States and other contemporary societies. Brian McNair examines how politicians, trade unions, pressure groups, NGOs and terrorist organisations make use of the media.

Individual chapters look at political media and their effects, the work of political advertising, marketing and public relations, and the communicative practices of organizations at all levels, from grass-root campaigning through to governments and international bodies.

This fifth edition has been revised and updated to include:

  • the 2008 US presidential election, and the early years of Barack Obama s term
  • the MPs expenses scandal in Britain, and the 2010 UK election campaign
  • the growing role of bloggers and online pundits such as Guido Fawkes in the political agenda setting process
  • the emergence of social media platforms such as Twitter, YouTube and Facebook, and their destabiising impact on the management of political crises all over the world, including the Iranian pro-reform protests of July 2009 and the Israeli atack on the anti-blockade flotilla of May 2010
  • the growing power of Wikileaks and other online information sources to challenge state control of classified information
Critical Reading And Writing - An Introductory Coursebook (Paperback): Andrew Goatly, Preet Hiradhar, Diane Hui Critical Reading And Writing - An Introductory Coursebook (Paperback)
Andrew Goatly, Preet Hiradhar, Diane Hui
R978 Discovery Miles 9 780 In stock


Critical Reading and Writing is a fully introductory, interactive textbook that explores the power relations at work in and behind the texts we encounter in our everyday lives.
Using examples from numerous genres - such as popular fiction, advertisements and newspapers - this textbook examines the language choices a writer must make in structuring texts, representing the world and positioning the reader. Assuming no prior knowledge of linguistics, Critical Reading and Writing offers guidance on how to read texts critically and how to develop effective writing skills.
Features include:
* activities in analysis, writing and rewriting
* an appendix of comments on activities
* further reading sections at the end of each unit
* a glossary of linguistics terms
* suggestions for five extended writing projects.
Written by an experienced teacher, Critical Reading and Writing has multidisciplinary appeal but will be particularly relevant for use on introductory English and Communications courses.

Media Studies: Volume 4 - Social (New) Media and Mediated Communication Today (Paperback): Peter J. Fourie Media Studies: Volume 4 - Social (New) Media and Mediated Communication Today (Paperback)
Peter J. Fourie
R550 R429 Discovery Miles 4 290 Save R121 (22%) In stock

Media Studies Volume 4, developed by its expert authors will deal with media theory and research in the context of how social (new) media and the convergence and digitisation of the media have changed and affected mediated communication today. Practical examples, case studies, applications, learning outcomes and exercises will be part of the book. This is the final volume in the Juta Media Studies series. Recommended for: Senior undergraduate and postgraduate students in media studies, journalism, social media, strategic communication, knowledge management.

Introduction to communication studies (Paperback, 2nd ed): S. Steinberg, George Charles Angelopulo Introduction to communication studies (Paperback, 2nd ed)
S. Steinberg, George Charles Angelopulo
R518 R405 Discovery Miles 4 050 Save R113 (22%) In stock

Introduction to communication studies for southern African students is an introductory textbook on the theories of and approaches to communication studies for first-year students. Building on the framework of the first edition it reflects the dynamic evolution of communication studies in the recent past, introducing new insights and approaches to communication media and digital communication. Acknowledging the unique requirements of the African communication environment, the text is illuminated with a range of uniquely South and southern African examples to contextualise the theory, with chapters written by leading academic authors from east and southern Africa.

Media and Society (Paperback, 6th edition): Jane Stadler, Michael O'Shaughnessy, Sarah Casey Media and Society (Paperback, 6th edition)
Jane Stadler, Michael O'Shaughnessy, Sarah Casey
R1,206 Discovery Miles 12 060 Within 7 - 12 working days

Media and Society explores the relationship between the media, their institutions and the world we live in, examining how they are connected and how society and the media affect each other.

The book analyses representations of the world found in films, television, advertisements, news and online to understand the impact of the media in the contemporary world. The sixth edition explores several themes throughout the text, including the contradictory nature of the media and the psychological concerns of the media, to provide clear explanations of complex theories and ideas.

An Introduction to Theories of Popular Culture (Paperback, 2nd Revised edition): Dominic Strinati An Introduction to Theories of Popular Culture (Paperback, 2nd Revised edition)
Dominic Strinati
R380 R322 Discovery Miles 3 220 Save R58 (15%) In stock

This is a clear and comprehensive guide to the major theories of popular culture. Dominic Strinati provides a critical assessment of the ways in which these theories have tried to understand and evaluate popular culture in modern societies. Among the theories and ideas the book introduces are mass culture, the Frankfurt School and the culture industry, semiology and structuralism, Marxism, feminism, postmodernism and cultural populism. Strinati explains how theorists such as Adorno, Barthes, Althusser and Hebdige have grappled with the many forms of popular culture, from jazz to the Americanization of British popular culture, from Hollywood cinema to popular television series, and from teen magazines to the spy novel. Each chapter includes a guide to key texts for further reading and there is also a comprehensive bibliography. This new edition has been fully revised and updated.

Media Ethics in South African Context - An Introduction and Overview (Paperback, 2nd ed): Lucas M. Oosthuizen Media Ethics in South African Context - An Introduction and Overview (Paperback, 2nd ed)
Lucas M. Oosthuizen
R400 R319 Discovery Miles 3 190 Save R81 (20%) In stock

The second edition of Media ethics in the South African context explores the dynamic and potentially explosive field of media ethics from a South African perspective. Grounded in ethical theory, the public philosophies of communication and media performance norms, this text provides guidelines for the individual's ethical decision making; for both media practitioners and media groups. Cutting edge analysis of the South African normative context under the previous and present political dispensations makes this book essential reading for media policy formulators and students alike. Changes in the normative context are presenting the South African news media in particular, with new challenges.

Media studies, Vol 1 - Media history, media and society (Paperback, 2nd): P.J. Fourie Media studies, Vol 1 - Media history, media and society (Paperback, 2nd)
P.J. Fourie
R767 Discovery Miles 7 670 In stock

This is the first volume in the four-part textbook series in media studies. This series has been written by key thinkers in media studies locally and from abroad. Media studies encompasses the systematic, critical and analytical study of the media in all its forms, and sees the media as one of the most important generators and disseminators of meaning in contemporary society. Media studies investigates who owns the media, who produces the media, media content and the users of the media.

It investigates the power relationships between the media and politics, culture, economy, society, and above all, the relationship between the media and democracy. In this volume of the edition of the textbook, Media studies, the following is covered - A history of the South African media; a macro history of the media in Africa; theoretical approaches to mass communication and media research; the functions and effects of the media in society; media culture/media and culture; the ideological power of the media; the media as public sphere in contemporary society; the impact of globalisation and communication technology on media and media communication.

Prescribed for Unisa course code COMC2059 in 2008

Communication Research - Techniques, Methods And Applications (Paperback, 2nd ed): G.M. du Plooy Communication Research - Techniques, Methods And Applications (Paperback, 2nd ed)
G.M. du Plooy 1
R524 R410 Discovery Miles 4 100 Save R114 (22%) In stock

The research techniques and methods discussed are applied to researching advertising, mass-media audiences, mass-media efficiency and organisational and development contexts. The research problems or issues addressed are also relevant to other communication fields, including political, government, marketing, intercultural, health and interpersonal and small-group communication, plus information and communications technology.

This second edition elaborates on the application of additional measurement scales and of content analysis. It contains more practical examples of the application of scientific criteria and it includes additional marginal notes that facilitate the comprehension of key concepts.

Fundamentals of research methodology for healthcare professionals (Paperback, 4th ed): C. van der Walt, H.I. Brink, G. Van... Fundamentals of research methodology for healthcare professionals (Paperback, 4th ed)
C. van der Walt, H.I. Brink, G. Van Rensburg
R329 R266 Discovery Miles 2 660 Save R63 (19%) Within 4 - 8 working days
Multilingualism and intercultural communication - A South African perspective (Paperback): Russell H. Kaschula, Pamela Maseko,... Multilingualism and intercultural communication - A South African perspective (Paperback)
Russell H. Kaschula, Pamela Maseko, H. Ekkehard Wolff
R380 R345 Discovery Miles 3 450 Save R35 (9%) In stock

To date, there has been no published textbook which takes into account changing sociolinguistic dynamics that have influenced South African society. Multilingualism and Intercultural Communication breaks new ground in this arena. The scope of this book ranges from macro-sociolinguistic questions pertaining to language policies and their implementation (or non-implementation) to micro-sociolinguistic observations of actual language-use in verbal interaction, mainly in multilingual contexts of Higher Education (HE). There is a gradual move for the study of language and culture to be taught in the context of (professional) disciplines in which they would be used, for example, Journalism and African languages, Education and African languages, etc. The book caters for this growing market. Because of its multilingual nature, it caters to English and Afrikaans language speakers, as well as the Sotho and Nguni language groups - the largest languages in South Africa [and also increasingly used in the context of South African Higher Education]. It brings together various inter-linked disciplines such as Sociolinguistics and Applied Language Studies, Media Studies and Journalism, History and Education, Social and Natural Sciences, Law, Human Language Technology, Music, Intercultural Communication and Literary Studies. The unique cross-cutting disciplinary features of the book will make it a must-have for twenty-first century South African students and scholars and those interested in applied language issues.

Media Studies: Volume 1 - Media History, Media And Society (2nd Edition (Revised Reprint)): Pieter J. Fourie Media Studies: Volume 1 - Media History, Media And Society (2nd Edition (Revised Reprint))
Pieter J. Fourie
R515 R389 Discovery Miles 3 890 Save R126 (24%) Within 4 - 8 working days

This up-to-date, comprehensive, user-friendly and accessible series has been written by key thinkers in Media Studies locally and from abroad.

Media Studies encompasses the systematic, critical and analytical study of the media, in all its forms, and sees the media as one of the most important generators and disseminators of meaning in contemporary society. Media Studies investigates who owns the media, who produces the media, media content and the users of the media. It investigates the power relationships between the media and politics, culture, economy, society, and above all, the relationship between the media and democracy.

    Contents Include:
    • A history of the South African media
    • A macro history of the media in Africa
    • Theoretical approaches to mass communication and media research
    • The functions and effects of the media in society
    • Media culture/media and culture
    • The ideological power of the media
    • The media as public sphere in contemporary society
    • The impact of globalisation and communication technology on media and media communication.
Communication: A Hands On Approach (Paperback, 2nd Edition): Sandra Cleary Communication: A Hands On Approach (Paperback, 2nd Edition)
Sandra Cleary
R408 R325 Discovery Miles 3 250 Save R83 (20%) In stock

The ability to communicate well is a key marker of success in any environment, particularly in the world of business. The second edition of Communication: A hands-on approach focuses on different forms of communication, emphasising writing as a communication tool, particularly within the business environment. The evolution of technology and its use in the business environment has been taken into account and a new chapter on digital media has been included to show how blogs, Twitter and other social media can be used effectively.

Professional communication - Deliver effective written, spoken and visual messages (Paperback, 4th ed): Jane English Professional communication - Deliver effective written, spoken and visual messages (Paperback, 4th ed)
Jane English
R530 R414 Discovery Miles 4 140 Save R116 (22%) Within 4 - 8 working days

Professional Communication: Deliver effective written, spoken and visual messages Fourth Edition is aimed at all professionals and students in business, industry and higher education institutions. It offers sound advice, clear guidelines and numerous practical examples, and this latest edition includes managing digital communication platforms, creating templates, being interviewed for a job, raising funding, and conducting and managing Internet research.

Media Studies: Volume 2 - Policy, Management And Media Representation (Paperback, 2nd ed): P.J. Fourie Media Studies: Volume 2 - Policy, Management And Media Representation (Paperback, 2nd ed)
P.J. Fourie 2
R901 Discovery Miles 9 010 In stock

In the second volume of the four-part textbook series on Media Studies the emphasis is again on the relationship between media and society. While further exploring media as an institution, this volume also introduces the topics of media regulation and content.

Volume 2 is guided in part by the question: How do we control and manage the media? Communications policy is explained, with overviews of how the Southern African media is externally and internally regulated to ensure a well-organised and disciplined modern media system. Strategic ways of managing the media are discussed.

The book deals with the concept of media representation: How does the media reflect and represent reality or its aspects? Is the news that is presented an accurate portrayal of reality? How does the media deal with identity, race, gender, sexual orientation, the environment, AIDS, violence and terrorism?

This section thus critically analyses questions about how the media depicts people, topics, organisations and issues.

Other volumes in the Media Studies series are:

  • Volume 1: Media History, Media and Society
  • Volume 3: Media Content and Audiences
  • Volume 4: Production Planning and Media Ethics
  • Kommunikasie in Afrikaans - Communication/kommunikasie (Afrikaans, Paperback): Kommunikasie in Afrikaans - Communication/kommunikasie (Afrikaans, Paperback)
    R187 R151 Discovery Miles 1 510 Save R36 (19%) Within 4 - 8 working days
    Kommunikasie in Afrikaans - Communication/Kommunikasie (Afrikaans, Paperback): Kommunikasie in Afrikaans - Communication/Kommunikasie (Afrikaans, Paperback)
    R187 R151 Discovery Miles 1 510 Save R36 (19%) Within 4 - 8 working days
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