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Erfolgsfaktor Service - Strategisches Servicemanagement Im Nationalen Und Internationalen Marketing (German, Paperback, 1998 ed.) Loot Price: R949
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Erfolgsfaktor Service - Strategisches Servicemanagement Im Nationalen Und Internationalen Marketing (German, Paperback, 1998...
Erfolgsfaktor Service - Strategisches Servicemanagement Im Nationalen Und Internationalen Marketing (German, Paperback, 1998...

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Erfolgsfaktor Service - Strategisches Servicemanagement Im Nationalen Und Internationalen Marketing (German, Paperback, 1998 ed.)

Andreas Mann

Series: Forum Marketing

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Loot Price R949 Discovery Miles 9 490 | Repayment Terms: R88 pm x 12*

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Andreas Mann prasentiert eine detaillierte Analyse der strategischen Wirkung des Service als eigenstandiges Marketinginstrument, des Einflusses von Service auf den Unternehmenserfolg sowie der Erfolgsfaktoren des Servicemanagements."

General

Imprint: Deutscher Universitats Verlag
Country of origin: United Kingdom
Series: Forum Marketing
Release date: October 1998
First published: October 1998
Authors: Andreas Mann
Dimensions: 210 x 148 x 36mm (L x W x T)
Format: Paperback - Trade
Pages: 685
Edition: 1998 ed.
ISBN-13: 978-3-8244-6803-4
Barcode: 9783824468034
Languages: German
Categories: Promotions
Books > Business & Economics > Economics
Books > Business & Economics > Economics > General
Books > Business & Economics > Business & management > Management & management techniques
Books > Business & Economics > Business & management > Management & management techniques > General
LSN: 3-8244-6803-4

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