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Kellogg on China - Strategies for Success (Electronic book text)
Kellogg on China - Strategies for Success (Electronic book text): Anuradha Dayal-Gulati, Angela Y. Lee
Kellogg on China - Strategies for Success (Electronic book text): Anuradha Dayal-Gulati, Angela Y. Lee

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Kellogg on China - Strategies for Success (Electronic book text)

Anuradha Dayal-Gulati, Angela Y. Lee

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"Kellogg on China" examines some of the changes WTO accession is bringing to the Chinese market environment and to different sectors of the country's economy. This study outlines the resulting challenges and opportunities for companies doing business in China. The editors draw on extensive field research with Chinese corporate executives, government officials, and representatives of non-governmental organizations. Based on the findings from these interviews, the authors provide insights and strategies for companies seeking to establish a sustainable competitive advantage in the country's evolving marketplace. "Kellogg on China" is a collaborative student-faculty effort through the Global Initiatives in Management Program at the Kellogg School of Management.

General

Imprint: Kogan Page
Country of origin: United States
Release date: 2005
Editors: Anuradha Dayal-Gulati • Angela Y. Lee
Format: Electronic book text
Pages: 240
ISBN-13: 978-6610851553
Barcode: 9786610851553
Categories: Promotions
Books > Business & Economics > Business & management > Business strategy
Books > Business & Economics > Business & management > International business
Books > Business & Economics > Economics > International economics
Books > Business & Economics > Economics > International economics > General
LSN: 6610851557

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