Colin Coulson-Thomas shows that to bridge the gap between rhetoric
and reality, business people must make far-reaching decisions about
the value to them and their companies of particular theories, past
assumptions and traditional approaches. Based on original research,
the first edition of this book was ahead of its time and predicted
many of the current management trends. The second edition brings
the text bang up-to-date for the 21st century. It shows how to turn
theory into practice by highlighting the obstacles and barriers
that confront companies when trying to bring about change. For
management at all levels faced with this task, this
thought-provoking book will inspire and enlighten.
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