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Books > Business & Economics > Business & management > Business strategy

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Planning to Succeed in Business - LiveWire (Paperback)
Planning to Succeed in Business - LiveWire (Paperback): David Irwin
Planning to Succeed in Business - LiveWire (Paperback): David Irwin

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Planning to Succeed in Business - LiveWire (Paperback)

David Irwin

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The first step in any successful new business must be writing a business plan. This vital not only to raise the initial finance needed, but also to clearly identify the objectives of the business. This guide covers the skills needed to write a business plan which works for backers and for business. It shows: how to position the business and define strategy; how to map out short and long term objectives; how to set financial and marketing goals, and how to monitor progress and review performance; and how to make sure the plan is presented as well as it can be.

General

Imprint: Financial Times Prentice Hall
Country of origin: United Kingdom
Release date: March 1995
Authors: David Irwin
Dimensions: 246 x 189mm (L x W)
Format: Paperback
Pages: 256
ISBN-13: 978-0-273-61086-1
Barcode: 9780273610861
Categories: Books > Business & Economics > Business & management > Management & management techniques
Books > Business & Economics > Business & management > Management & management techniques > General
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Books > Business & Economics > Business & management > Business strategy
LSN: 0-273-61086-4

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