Breakthrough ideas that won't break the bank--the super-selling secrets behind Chicken Soup and other success stories
"To be leading edge, you must be shameless. This book will show you how."
--Mark Victor Hansen, cocreator of the Chicken Soup for the Soul series
How did Mark Victor Hansen build his Chicken Soup series into a multimillion-dollar empire? How did Jim Cathcart grow a successful business out of "The Acorn Principle"? This practical handbook offers a wealth of low-cost, step-by-step strategies for Internet marketing, direct mail, networking, services, products, and much more. Filled with personal success stories and specific hands-on advice, it gives you all the tools you need to take your business to the next level of success.
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Breakthrough ideas that won't break the bank--the super-selling secrets behind Chicken Soup and other success stories
"To be leading edge, you must be shameless. This book will show you how."
--Mark Victor Hansen, cocreator of the Chicken Soup for the Soul series
How did Mark Victor Hansen build his Chicken Soup series into a multimillion-dollar empire? How did Jim Cathcart grow a successful business out of "The Acorn Principle"? This practical handbook offers a wealth of low-cost, step-by-step strategies for Internet marketing, direct mail, networking, services, products, and much more. Filled with personal success stories and specific hands-on advice, it gives you all the tools you need to take your business to the next level of success.
Imprint | McGraw-Hill Professional |
Country of origin | United States |
Release date | September 2005 |
Availability | Supplier out of stock. If you add this item to your wish list we will let you know when it becomes available. |
First published | 2006 |
Authors | Debbie Allen |
Dimensions | 229 x 153 x 20mm (L x W x T) |
Format | Paperback |
Pages | 271 |
Edition | Ed |
ISBN-13 | 978-0-07-146202-0 |
Barcode | 9780071462020 |
Categories | |
LSN | 0-07-146202-3 |