The advent of new technologies is said to change the world of work
dramatically. But is gender changing as well?
Gender is often seen in rigid ways: people are justmen and women.
This informative and thoughtful book will change how gender is seen
at work. The book highlights how gender is performed in rigid but
also fluid ways. It does so by exploring how gender is done in
contemporary high tech work. The book develops an innovative
approach to study gender as a performance. It makes use of a unique
discourse analytic method to analyze performing gender and to show
how changes at work are intertwined with changes in gender
relations. The book provides academics and practitioners with a
cutting edge view on how to make sense of gender in the changing
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