Conventional concepts of corporate culture and identity used in business strategy are, the author argues, flawed: they have not only resulted in a widespread inability to adopt appropriate strategies for change, but in misguided decisions on location, manufacturing method, product design, use of new technology, and employment practice. The stakes surrounding these errors of judgement are high. They involve the social and economic well-being of large numbers of people: industrial competitiveness is not the only factor in social well-being - and becoming competitive can itself result in dislocations and distress. But not being competitive at all is worse.
This is a pioneering investigation of corporate culture and behavior in the wider context of social and economic change. Innovative in its approach, original in its perspective, and accessible and hard-hitting in its conclusions, "The Cultural Crisis of the Firm" will be required reading both within the community it examines and amongthose who seek to understand the recent history of the large corporation.
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Conventional concepts of corporate culture and identity used in business strategy are, the author argues, flawed: they have not only resulted in a widespread inability to adopt appropriate strategies for change, but in misguided decisions on location, manufacturing method, product design, use of new technology, and employment practice. The stakes surrounding these errors of judgement are high. They involve the social and economic well-being of large numbers of people: industrial competitiveness is not the only factor in social well-being - and becoming competitive can itself result in dislocations and distress. But not being competitive at all is worse.
This is a pioneering investigation of corporate culture and behavior in the wider context of social and economic change. Innovative in its approach, original in its perspective, and accessible and hard-hitting in its conclusions, "The Cultural Crisis of the Firm" will be required reading both within the community it examines and amongthose who seek to understand the recent history of the large corporation.
Imprint | Blackwell Publishers |
Country of origin | United Kingdom |
Release date | 2001 |
Availability | Expected to ship within 10 - 15 working days |
First published | February 1997 |
Authors | Schoenberger |
Dimensions | 229 x 152 x 15mm (L x W x T) |
Format | Paperback |
Pages | 272 |
Edition | New |
ISBN-13 | 978-1-55786-638-7 |
Barcode | 9781557866387 |
Categories | |
LSN | 1-55786-638-4 |