This is a completely new and revised third edition of a bestselling
business book. It tells the reader how to make better deals, and is
packed with advice on hoe to handle negotiations whether for big
stakes (property, long-term contracts, companies, territories etc)
or smaller ones such as getting your car fixed, buying TVs or
videos or negotiating with spouses or colleagues. The growing
economies of the Pacific Rim, and the changing face of Eastern
Europe are addressed in new examples and case studies. Since the
publication of the second edition in 1989, Gavin Kennedy has
developed other Self Asssessment Excercises which are included, and
the text has been made more interactive. It remains a popular,
lively and above all useful guide to every aspect of negotiation.
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