The Use and Abuse of Television - A Social Psychological Analysis of the Changing Screen (Hardcover)


A critical review of the harms and benefits of television that also examines systems for maximizing television's benefits. The author breaks away from the conventional jargon of audience measurement and other traditional research methods, proposing instead new and alternative European and Australian methods of evaluating programming. Typical characterizations of the television screen - broadly defined to include television, home video, movies, games, programs and computers - as either the root of all social ills or the potential savior of society are reexamined. Wober's ultimately optimistic viewpoint seeks to trigger change in the way we think about and assess television and in turn ensure that screens will serve, rather than take advantage of, their users. Originally published in 1988, this thinking-piece concerns timeless issues still of import.

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Product Description

A critical review of the harms and benefits of television that also examines systems for maximizing television's benefits. The author breaks away from the conventional jargon of audience measurement and other traditional research methods, proposing instead new and alternative European and Australian methods of evaluating programming. Typical characterizations of the television screen - broadly defined to include television, home video, movies, games, programs and computers - as either the root of all social ills or the potential savior of society are reexamined. Wober's ultimately optimistic viewpoint seeks to trigger change in the way we think about and assess television and in turn ensure that screens will serve, rather than take advantage of, their users. Originally published in 1988, this thinking-piece concerns timeless issues still of import.

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Product Details

General

Imprint

Routledge

Country of origin

United Kingdom

Series

Routledge Library Editions: Television

Release date

May 2013

Availability

Expected to ship within 12 - 17 working days

First published

1988

Authors

Dimensions

234 x 156 x 23mm (L x W x T)

Format

Hardcover

Pages

260

ISBN-13

978-0-415-83953-2

Barcode

9780415839532

Categories

LSN

0-415-83953-X



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