Leadership is alive when it is used for others. It dies when it
is all about you. Anyone can make an impact. All you need is
influence--the most potent professional asset on the planet. The
problem is that influence is also the most underused asset on the
planet. And the primary reason is that the enemy of influence is a
universal human trait: self-preservation. You guard your ideas,
your status, and your reputation. Within your self-constructed
walls you must cast safer visions, take smaller risks, and accept
shallower relationships to ensure the security of all you are
protecting. This is the downside of self-preservation: While your
walls protect you and yours from demise, they also restrict your
influence. You must break down your walls of self-preservation and
sacrifice your security for the sake of others. Only then does the
escalating paradox of personal generosity come into play: The more
you give, the more you receive. This audio book shows that the key
to effective leadership is learning how to influence in a way that
engenders greater trust, stronger partnerships, and more impactful
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