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Professional Press, Editorial and PR Photography (Paperback) Loot Price: R955 Discovery Miles 9 550 You Save: R66 (6%)
Professional Press, Editorial and PR Photography (Paperback): Jon Tarrant
Professional Press, Editorial and PR Photography (Paperback): Jon Tarrant

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Professional Press, Editorial and PR Photography (Paperback)

Jon Tarrant

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List price R1,021 Loot Price R955 Discovery Miles 9 550 You Save R66 (6%)

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Editorial, press and PR photographers need to be able to take a range of interesting and informative photographs - from celebrity portraits to magazine covers, news events, promotional pictures and fashion assignments. Success in these areas requires not just individual flair and skill, but an ability to market those talents in order to win space in publications. Based on the author's own experience of undertaking assignments for national and local newpapers, trade magazines, PR clients and book publishers - this book is a practical guide to the art of 'being professional'.
The book is packed with hints, tips and first-hand advice on the day-to-day running of a business, the equipment you need and how to organise your finances - all the things that professionals might wish they had known when they first started out. Advice on the best way to present your portfolio and how to deal with clients and work to a brief is also given.
Sections on practical technique show the best way to approach a variety of assignments, with suggestions for good composition, what equipment to use and how to get the best results. The examples range from location work, to press assignments, pack-shots, cover pictures, portraits, events and picture stories. The reader is then taken into the studio and shown the principles of lighting and how to control exposure with greater precision than is normally possible in the field.
Practical information for the aspiring professional on how to get the best results on different assignments
Must-have tips on running a business to you can see the full picture
Learn from seven photographers how they got started: Paul Stewart, Ken Lennox, Tom Stoddart, RogerBamaber, Jim Marks, Chris Bennett and Rod Ashford so you can too!

General

Imprint: Focal Press
Country of origin: United Kingdom
Release date: September 1998
Authors: Jon Tarrant
Dimensions: 246 x 189 x 11mm (L x W x T)
Format: Paperback
Pages: 192
ISBN-13: 978-0-240-51520-5
Barcode: 9780240515205
Categories: Books > Business & Economics > Industry & industrial studies > Media, information & communication industries > Press & journalism
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Books > Arts & Architecture > Photography & photographs > Photographic equipment & techniques
LSN: 0-240-51520-X

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