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Competitive Intelligence 2.0 - Organization, Innovation and Territory (Hardcover) Loot Price: R2,226
Discovery Miles 22 260
You Save: R949 (30%)
Competitive Intelligence 2.0 - Organization, Innovation and Territory (Hardcover): Luc Quoniam
Competitive Intelligence 2.0 - Organization, Innovation and Territory (Hardcover): Luc Quoniam

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Competitive Intelligence 2.0 - Organization, Innovation and Territory (Hardcover)

Luc Quoniam

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List price R3,175 Loot Price R2,226 Discovery Miles 22 260 | Repayment Terms: R207 pm x 12* You Save R949 (30%)

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The recent "concept of 2.0," a consequence of "Web 2.0," discusses the emergence of a new style, emancipated from the web, which finds applications in all areas of social activity, including management, innovation, education, organization, and territory. This book considers the implications of the changing paradigm for competitive, economic, and territorial intelligence as applied to the innovation, value creation, and enhancement of territories. Competitive intelligence is therefore in the "2.0" and its values: perpetual beta, user-generated content, social relations, horizontality, and a renewed legitimacy. It features contributions from international experts that testify to the heterogeneity and richness of possible approaches. Furthermore, it evaluates the impact of 2.0 using concrete examples as well as analyzes relevant theoretical models, allowing the reader to develop-in multiple contexts-the described cases of success.

General

Imprint: Iste Ltd And John Wiley & Sons Inc
Country of origin: United Kingdom
Release date: July 2011
First published: August 2011
Editors: Luc Quoniam
Dimensions: 242 x 177 x 27mm (L x W x T)
Format: Hardcover - Paper over boards
Pages: 396
ISBN-13: 978-1-84821-305-0
Barcode: 9781848213050
Categories: Promotions
Books > Professional & Technical > Electronics & communications engineering > Electronics engineering
Books > Professional & Technical > Electronics & communications engineering > Electronics engineering > General
Books > Business & Economics > Business & management > Management & management techniques
Books > Business & Economics > Business & management > Management & management techniques > General
LSN: 1-84821-305-0

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