At what point do the costs outweigh the benefits of a new technology?
When should you abandon that oil-drilling project?
"Real options is an exciting but very challenging subject for many strategy and corporate finance practitioners. Real Options in Practice is an excellent book to get a structured and accurate overview of real options, their use and computation. Marion Brach has succeeded in striking a difficult balance between theoretical firmness and practical actionability: her book is easy to read without sacrificing the richness of a subject that is more and more important for investment decision-making."
Remy Schosmann, Partner, Corporate Finance, and global head of strategic options management at Ernst & Young
"Marion Brach makes applied option theory accessible to the practitioner without neglecting technical rigor. Any manager seeking a solid foundation in option conceptsand how to profit by themshould start with this book."
John L. McCormack, Senior Vice President
Stern Stewart & Company
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At what point do the costs outweigh the benefits of a new technology?
When should you abandon that oil-drilling project?
"Real options is an exciting but very challenging subject for many strategy and corporate finance practitioners. Real Options in Practice is an excellent book to get a structured and accurate overview of real options, their use and computation. Marion Brach has succeeded in striking a difficult balance between theoretical firmness and practical actionability: her book is easy to read without sacrificing the richness of a subject that is more and more important for investment decision-making."
Remy Schosmann, Partner, Corporate Finance, and global head of strategic options management at Ernst & Young
"Marion Brach makes applied option theory accessible to the practitioner without neglecting technical rigor. Any manager seeking a solid foundation in option conceptsand how to profit by themshould start with this book."
John L. McCormack, Senior Vice President
Stern Stewart & Company
Imprint | John Wiley & Sons |
Country of origin | United States |
Series | Wiley Finance |
Release date | February 2003 |
Availability | Supplier out of stock. If you add this item to your wish list we will let you know when it becomes available. |
First published | November 2002 |
Authors | Marion A Brach |
Dimensions | 235 x 160 x 31mm (L x W x T) |
Format | Hardcover |
Pages | 370 |
ISBN-13 | 978-0-471-26308-1 |
Barcode | 9780471263081 |
Categories | |
LSN | 0-471-26308-7 |