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Evaluation Essentials (Electronic book text, annotated edition)
Evaluation Essentials (Electronic book text, annotated edition): Marvin C. Alkin
Evaluation Essentials (Electronic book text, annotated edition): Marvin C. Alkin

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Evaluation Essentials (Electronic book text, annotated edition)

Marvin C. Alkin

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Written in a refreshing conversational style, this text thoroughly prepares students, program administrators, and new evaluators to conduct evaluations or to use them in their work. The book's question-driven focus and clear discussions about the importance of fostering evaluation use by building collaborative relationships with stakeholders set it apart from other available texts. In 26 concise sections, Marvin C. Alkin explores how to articulate answerable evaluation questions, collect and analyze data using both quantitative and qualitative methods, and deal with contingencies that might alter the traditional sequence of an evaluation. Student-friendly features include handy bulleted recaps of each section, "Thinking Ahead" and "Next Steps" pointers, cautionary notes, annotated suggestions for further reading, and an in-depth case study that provides the basis for end-of-chapter exercises.

General

Imprint: Guilford Publications
Country of origin: United States
Release date: 2010
Authors: Marvin C. Alkin
Format: Electronic book text
Pages: 260
Edition: annotated edition
ISBN-13: 978-1-282-79052-0
Barcode: 9781282790520
Categories: Promotions
Books > Reference & Interdisciplinary > Encyclopaedias & reference works > Reference works
Books > Reference & Interdisciplinary > Encyclopaedias & reference works > Reference works > General
Books > Reference & Interdisciplinary > Communication studies > Research methods
LSN: 1-282-79052-8

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