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Rainmaking Conversations (Electronic book text)
Rainmaking Conversations (Electronic book text): Mike Schultz, John E. Doerr
Rainmaking Conversations (Electronic book text): Mike Schultz, John E. Doerr

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Rainmaking Conversations (Electronic book text)

Mike Schultz, John E. Doerr

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Conversations make or break everything in sales. Every conversation you have is an opportunity to find new prospects, win new customers, and increase sales. "Rainmaking Conversations" provides a proven system for leading masterful conversations that fill the pipeline, secure new deals, and maximize the potential of your account."Rainmaking Conversations" offers a research-based, field-tested, and practical selling approach that will help you master the art of the sales conversation. This proven system revolves around the acronym RAIN, which stands for Rapport, Aspirations and Afflictions, Impact, and New Reality. You'll learn how to ask your prospects and clients the right questions, and help them set the agenda for success.Armed with the knowledge of the markets you serve, the common needs of prospects, and how your products and services can help, you can become a trusted advisor to your clients during and after the sale. With the RAIN system, you'll be able to: Build rapport and trust from the first contactCreate conversations with prospects, referral sources, and clients using the telephone, email, and mailUncover the real need behind client challengesMake the case for improved business impact and return on investment (ROI) for your prospectsUnderstand and communicate your value propositionApply the 16 principles of influence in salesOvercome and prevent all types of objections, including moneyCraft profitable solutions and close the dealThe world-class RAIN SellingSM methodology has helped tens of thousands of people lead powerful sales conversations and achieve breakthrough sales performance. Start bridging the gap between hello and profitable relationships today.


Imprint: Wiley
Country of origin: United States
Release date: 2011
Authors: Mike Schultz • John E. Doerr
Format: Electronic book text
Pages: 288
ISBN-13: 978-1-283-02686-4
Barcode: 9781283026864
Categories: Books
LSN: 1-283-02686-4

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