0
Your cart

Your cart is empty

Books > Social sciences > Education > Teaching of a specific subject

Not currently available

Marketing the Best Deal in Town (Electronic book text)
Marketing the Best Deal in Town (Electronic book text): Nancy Rossiter
Marketing the Best Deal in Town (Electronic book text): Nancy Rossiter

Share your images

Marketing the Best Deal in Town (Electronic book text)

Nancy Rossiter

 (sign in to rate)

Bookmark and Share

We have no sources for this product at present. If you add this to your wishlist we will let you know should it become available to order.

This book covers basic marketing tenets and terminology, how to go about setting up a marketing plan, and contemporary topics such as branding and marketing to women. This book is illustrated throughout with successful strategies libraries are currently using to market their services. Skill-building exercises are included for students and practitioners and cases studies are incorporated for analyzing current library marketing issues.
Special topics in library marketing including branding, marketing to women, creating 'buzz', marketing yourselfEmphasis on creativity and innovationPractical advice from practitioners on what works and what does not

General

Imprint: Chandos Publishing
Country of origin: United States
Release date: 2008
Authors: Nancy Rossiter
Format: Electronic book text
Pages: 237
ISBN-13: 978-1-306-38060-7
Barcode: 9781306380607
Categories: Promotions
Books > Children's & Educational > Life skills & personal awareness, general studies > Learning & study skills
Books > Children's & Educational > Life skills & personal awareness, general studies > Learning & study skills > General
Books > Reference & Interdisciplinary > Library & information sciences > Library, archive & information management
Books > Business & Economics > Business & management > Management of specific areas
Books > Business & Economics > Business & management > Management of specific areas > General
Books > Business & Economics > Business & management > Sales & marketing
Books > Business & Economics > Business & management > Sales & marketing > General
Books > Social sciences > Education > Teaching of a specific subject
LSN: 1-306-38060-X

Is the information for this product incomplete, wrong or inappropriate? Let us know about it.

Does this product have an incorrect or missing image? Send us a new image.

Is this product missing categories? Add more categories.

Review This Product

No reviews yet - be the first to create one!

Loyalty partners