Your cart

Your cart is empty

Books > Business & Economics > Industry & industrial studies > Distributive industries

Buy Now

E-commerce - Formulation of Strategy (Paperback, Reissue) Loot Price: R500 Discovery Miles 5 000

This item is a special order that could take a long time to obtain.

E-commerce - Formulation of Strategy (Paperback, Reissue): Robert Plant
E-commerce - Formulation of Strategy (Paperback, Reissue): Robert Plant

Share your images

E-commerce - Formulation of Strategy (Paperback, Reissue)

Robert Plant

 (sign in to rate)
Loot Price R500 Discovery Miles 5 000

Bookmark and Share

Our supplier does not have stock of this product at present, but we can create a special order for you. Alternatively, if you add it to your wishlist we will send you an email message should it become available from stock. Special orders from this supplier are normally fulfilled within 31 - 41 working days. Please note:

  • Special order items cannot be combined on an order with other items.
  • Special orders can sometimes take significantly longer than this estimate and sometimes our suppliers may be unable to fill a special order.
  • We cannot accept returns of special order titles.
  • If we haven't been able to get the product for you within about 3 months, we will automatically cancel the order and fully refund any payments that you have made.

New to special orders? Find out more.

This is the first book about the formulation, development and execution of e-strategy written entirely for senior executives in the language of the boardroom. Leading eCommerce expert Robert Plant cuts through the "consultantese" and technobabble to present a comprehensive, balanced, integrated strategy for E-commerce leadership. Drawn from research and interviews with senior executives at more than 40 of the world's largest organizations, Plant's strategy addresses all four key drivers of eCommerce success: brand, technology, service, and market.KEY TOPICS:Plant introduces detailed models for the creation of a high-level eCommerce strategy and each dimension of that strategy. He demystifies the technical issues, explaining the functions and roles of each key element of eCommerce infrastructure. Along the way, Plant answers questions such as: "Where does your ERP system fit in? What is the role of knowledge management and data warehousing? Should you outsource, develop internally, or partner? What impact will eCommerce have on your supplier and customer relationships?" Using a scorecard methodology, Plant helps executives understand their objectives for an eCommerce initiative, and define metrics and processes that can help every team member monitor the success of their projects. From start to finish, e-Commerce: Formulation of Strategy gives executives the intellectual tools to compete effectively in the new economy, whether they are in a service industry, manufacturing, or a "born on the net" startup.MARKET:For every senior executive and eCommerce/e-business strategist.


Imprint: Prentice Hall
Country of origin: United Kingdom
Release date: June 2000
First published: June 2000
Authors: Robert Plant
Dimensions: 235 x 180 x 25mm (L x W x T)
Format: Paperback
Pages: 368
Edition: Reissue
ISBN-13: 978-0-13-019844-0
Barcode: 9780130198440
Categories: Books > Computing & IT > Internet
Books > Computing & IT > Internet > General
Books > Health, Home & Family > Self-help & practical interests > Advice on careers & achieving success
Books > Business & Economics > Business & management > Ownership & organization of enterprises > Entrepreneurship
Books > Business & Economics > Business & management > Business strategy
Books > Business & Economics > Industry & industrial studies > Distributive industries
Books > Business & Economics > Industry & industrial studies > Distributive industries > General
Books > Business & Economics > Business & management > E-commerce
LSN: 0-13-019844-7

Is the information for this product incomplete, wrong or inappropriate? Let us know about it.

Does this product have an incorrect or missing image? Send us a new image.

Is this product missing categories? Add more categories.

Review This Product

No reviews yet - be the first to create one!

Loyalty partners