What is Success? And how do we get it? Why is it that some people
are so successful in every area of their lives, and then others
struggle just to complete the simplest of tasks? I believe the key
to all success lies in our mindset - in how we think and see
ourselves. To be truly successful in any area of our life, we have
to believe that we will be. In this book Destination Mastery: 7
Steps to Viral Success, Ruben West uses the intricacies and
patterns of the body's own immune system as an analogy to our
success mindset. Comparing and contrasting the ideas of "self" and
"foreign", he artfully explains how going through the process of
changing your mindset, you can reprogram your mind to believe that
what you once thought was impossible (foreign), is now not only
attainable, but is your "new normal" (self).
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