The Nature of Asian Firms provides managers and others interested
in doing business in the dynamic and fast changing Asian region
with an understanding of the underlying principles driving both
current and future business practices of Asian firms. The book is
for internationally focused individuals who realize the importance
of gaining a deeper understanding of the fastest growing economic
region in the world and the firms from this region.
Takes a look at the evolutionary and historical development of
Asian firmsExamines the regional nature of Asian firmsProvides
readers with a cross-cultural perspective
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