McGraw-Hill's Connect Mass Communication combines contemporary
course content and groundbreaking digital tools to create a unique
learning environment. -A new bank of CNN videos helps students
learn the impact of media through a cultural and global lens.
-Media Literacy Worksheets and Media Literacy Challenge activities
ask students to think critically about media content they encounter
in their daily lives. -SmartBook, the first and only adaptive
reading experience available for the higher education market.
Powered by McGraw-Hill's intelligent and adaptive LearnSmart
engine, SmartBook facilitates the reading process by identifying
what content a student knows and doesn't know.
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