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Connect Access Card for Mass Communication Updated Edition (Online resource, 8th ed.)
Connect Access Card for Mass Communication Updated Edition (Online resource, 8th ed.): Stanley Baran
Connect Access Card for Mass Communication Updated Edition (Online resource, 8th ed.): Stanley Baran

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Connect Access Card for Mass Communication Updated Edition (Online resource, 8th ed.)

Stanley Baran

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McGraw-Hill's Connect Mass Communication combines contemporary course content and groundbreaking digital tools to create a unique learning environment. -A new bank of CNN videos helps students learn the impact of media through a cultural and global lens. -Media Literacy Worksheets and Media Literacy Challenge activities ask students to think critically about media content they encounter in their daily lives. -SmartBook, the first and only adaptive reading experience available for the higher education market. Powered by McGraw-Hill's intelligent and adaptive LearnSmart engine, SmartBook facilitates the reading process by identifying what content a student knows and doesn't know.

General

Imprint: McGraw-Hill Education
Country of origin: United States
Release date: February 2014
Authors: Stanley Baran
Dimensions: 216 x 140mm (L x W)
Format: Online resource
Edition: 8th ed.
ISBN-13: 978-1-259-28662-9
Barcode: 9781259286629
Categories: Promotions
Books > Arts & Architecture > Performing arts > Films, cinema
Books > Arts & Architecture > Performing arts > Films, cinema > General
LSN: 1-259-28662-2

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