Whether you're a business beginner with big ideas or an established
company looking to review you plans in a changing business
environment this practical, user friendly guide gives you
everything you need to get started. Complete with an interactive CD
packed with planning templates including; planning documents,
forms, financial worksheets, checklists, operation surveys and
customer profiles in both Word and PDF formats you'll be armed with
all you need to kick start the planning process and create a
winning business plan that suits you and your long-term business
"Business Plans Kit For Dummies" includes UK specific
information on: UK business practiceCurrencyUK business and
financial institutions and advisory servicesUK taxation and
VATPartnerships and Limited company informationUK legal practice,
contractual considerations and insurance mattersUK specific formsUK
specific case studiesNew content covering online business
opportunities and resources, alternative ways in to business
including franchising, network marketing and buy outs, research
methods and choosing suppliers and outsourcing will all be added to
the UK edition.
Table of Contents:
Part I: Laying the Foundation for Your PlanChapter 1: Starting
Your Planning EngineChapter 2: Generating a Great Business
IdeaChapter 3: Defining Your Business Purpose
Part II: Developing Your Plan's ComponentsChapter 4:
Understanding Your Business EnvironmentChapter 5: Charting Your
Strategic DirectionChapter 6: Describing Your Business and Its
CapabilitiesChapter 7: Crafting Your Marketing PlanChapter 8:
Deciphering and Presenting
Part III: Tailoring a Business Plan to Fit Your NeedsChapter 9:
Planning for a One-Person BusinessChapter 10: Planning for a Small
BusinessChapter 11: Planning for an Established BusinessChapter 12:
Planning for a Not for profit Nonprofit OrganizationChapter 13:
Planning for an E-Business
Part IV: Making the Most of Your PlanChapter 14: Putting Your
Plan TogetherChapter 15: Putting Your Plan to Work
Part V: The Part of TensChapter 16: Ten Signs That Your Plan
Might Need an OverhaulChapter 17: Ten Ways to Evaluate a New
Business IdeaChapter 18: Ten Ways to Fund Your Business PlanChapter
19: Ten Sources of Vital Information to underpin your Business
PlanChapter 20: Ten Ways to Use Your Business Plan
Note: CD files are available to download when buying the eBook
John Wiley & Sons
|Country of origin:
Steven D. Peterson
• Peter E. Jaret
• Barbara Findlay Schenck
||235 x 189 x 21mm (L x W x T)
Business & Economics >
Business & management >
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