Bernie - The Fully Authorised Biography of Bernie Ecclestone (Paperback, New title)


'It must be the truth. I have nothing to hide.' Bernie Ecclestone One man is at the heart of the world's most thrilling motor sport. Over the last four decades Bernie Ecclestone's vision and ruthless business skills have transformed Formula 1 from an amateur sport into a global billion-dollar industry. This is the story of how a newspaper delivery boy from rural Suffolk rose to become the chief executive of Formula One Management. Over the years he has changed Formula 1 beyond recognition by introducing life-saving safety measures; tying down deals to ensure the sport became commercially viable for drivers, teams and manufacturers; attracting sponsors; and, ensuring that the Grand Prix races became some of the most glamorous and spectacular events on the sporting calendar.Notoriously shy and private, this is the first time ever that Ecclestone has agreed to cooperate on a book about his life. He has granted Susan Watkins full access to family, friends, colleagues and adversaries to present the whole story. Bernie reveals the true struggle behind his fortune, the background to his relationship with politics - including the real story behind the controversial million pound Labour party donation - and what reality, if any, there is to his detractors' accusations. A unique story of relentless passion, fast cars and lots of money - this is Bernie Ecclestone's long-awaited biography. And it doesn't disappoint.

Delivery AdviceNot available

Toggle WishListAdd to wish list
Review this Item

Product Description

'It must be the truth. I have nothing to hide.' Bernie Ecclestone One man is at the heart of the world's most thrilling motor sport. Over the last four decades Bernie Ecclestone's vision and ruthless business skills have transformed Formula 1 from an amateur sport into a global billion-dollar industry. This is the story of how a newspaper delivery boy from rural Suffolk rose to become the chief executive of Formula One Management. Over the years he has changed Formula 1 beyond recognition by introducing life-saving safety measures; tying down deals to ensure the sport became commercially viable for drivers, teams and manufacturers; attracting sponsors; and, ensuring that the Grand Prix races became some of the most glamorous and spectacular events on the sporting calendar.Notoriously shy and private, this is the first time ever that Ecclestone has agreed to cooperate on a book about his life. He has granted Susan Watkins full access to family, friends, colleagues and adversaries to present the whole story. Bernie reveals the true struggle behind his fortune, the background to his relationship with politics - including the real story behind the controversial million pound Labour party donation - and what reality, if any, there is to his detractors' accusations. A unique story of relentless passion, fast cars and lots of money - this is Bernie Ecclestone's long-awaited biography. And it doesn't disappoint.

Customer Reviews

No reviews or ratings yet - be the first to create one!

Product Details

General

Imprint

Ebury Press

Country of origin

United Kingdom

Release date

February 2005

Availability

We don't currently have any sources for this product. If you add this item to your wish list we will let you know when it becomes available.

Authors

Format

Paperback

Pages

416

Edition

New title

ISBN-13

978-0-09-189452-8

Barcode

9780091894528

Categories

LSN

0-09-189452-2



Trending On Loot