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A new expanded edition of this must-have book for all graphic designers In 1962, when Peter Dixon joined the Sainsbury's Design Studio, a remarkable revolution in packaging design began. The supermarket was developing its distinctive range of Own Label products, and Dixon's designs for the line were revolutionary: simple, stripped down, creative, and completely different from what had gone before. Their striking modernity pushed the boundaries, reflecting a period full of optimism. They also helped build Sainsbury's into a brand giant, the first real 'Super' market of the time. This book examines and celebrates this paradigm shift that redefined packaging design, and led to the creation of some of the most original packaging ever seen. Produced in collaboration with the Sainsbury family and The Sainsbury Archive, the book reveals an astonishing and exhaustive body of work. A unique insight into what and how we ate, the packaging is presented using both scanned original flat packets and photographic records made at the time by the design team. An essential book for graphic designers and those interested in the culture of consumerism, these designs remain fresh and relevant today. This feast of nostalgia taps into the fond memories of a generation brought up on these beautifully packaged goods.
Design for the Real World has been translated into over twenty languages since it first appeared in 1971; it has become the world's most widely read book on design and is an essential text in many design and architectural schools. This edition offers a blueprint for survival in the third millennium. Victor Papanek's lively and instructive guide shows how design can reduce pollution, overcrowding, starvation, obsolescence and other modern ills. He leads us away from 'fetish objects for a wasteful society' towards a new age of morally and environmentally responsible design.
Part of the TED series: Judge This! First impressions are everything. They dictate whether something stands out, how we engage with it, whether we buy it, and how strongly we feel. This is especially true when it comes to design. And design is all around us, secretly shaping our world in ways we rarely recognise. Except if you yourself are a designer, like Chip Kidd. In Judge This, the reader travels through a day in the life of renowned designer Chip Kidd as he takes in first impressions of all kinds. We follow this visual journey with Kidd as he encounters and engages with everyday design, breaking down the good, the bad, the absurd and the brilliant as only a designer can. From the design of the paper you read in the morning to the subway ticket machine to the books you browse to the smartphone you use to the packaging for the chocolate bar you buy as an afternoon treat, Kidd will reveal the hidden secrets behind each of the design choices, with a healthy dose of humour, expertise and, of course, judgment as he goes. Kidd's observations on the power of first impressions resonate well beyond the objects he's examining. The simple (and often hilarious) wisdom he offers holds meaning for anyone in business, who needs to make a first impression on colleagues or customers. His visual tour of the world around him will hold and interest anyone with a sense of curiosity about popular culture, design and New York.
Bioluminescent algae, symbiotic aquariums, self-healing concrete, clavicle wind instruments and structures made from living trees - biology applied outside the lab has never been so intriguing, or so beautiful. Bio Design examines the thrilling advances in the field, showcasing some seventy projects (concepts, prototypes and completed designs) that cover a range of fields - from architecture and industrial design to fashion and medicine. The revised and expanded edition features twelve new projects (replacing ten existing projects): Hy-Fi (by David Benjamin); One Central Park, Sydney (Jean Nouvel); Guard from Above (Sjoerd Hoogendoorn); Cell-laden Hydrogels for Biocatalysis (Alshakim Nelson); Zoa (Modern Meadow); Amino Labs (Julie Legault); Algae and Mycelium Projects (Eric Klarenbeek); Interwoven and Harvest (Diane Scherer); Concrete Honey (John Becker); Bistro In Vitro (Koert van Mensvoort); Circumventive Organs (Agi Haines); Quantworm Mine (Liv Bargman and Nina Cutler). It also includes a new 'how-to' section at the end (Tips for Collaboration/FAQs/Further Resources), as well as a fully revised introduction.
Bookbinding is a unique and essential reference guide for designers, explaining industrial bookbinding techniques with a focus on the design and conception of print products. Packed full of insights from the world's best bookbinders, it contains everything you need to know about folding, stitching and binding to create beautiful books.
The science of pigments, hues, and dyes has a long and ancient history. From the 40000-years-old caves at Lascaux and the medieval cloth trade that enriched Europe to the synthetic chemistry of modern times, colour making has had a central place in our lives. This book surveys the history of dyes and pigments, the invention of new colours, and the industries that fuelled them. It explores colouring and dyeing methods through history and asks questions relating to this, such as: what were the colours of Ancient Egypt?; what did artists use to paint their magnificent frescoes?; where do indigo and ochre come from?; why is purple the colour of royalty?; what are pastels?; how many colours are their?; why do we dye our food?; who invented ink?; what are white and black made of?; and what is the symbolism of yellow? This comprehensive text offers information and insights into many colours ranging from cerise to heliotrope, and gamboge to periwinkle.
In this inventive interpretation of the popular colouring book concept, Islamic design expert Eric Broug helps readers to create their own patterns, based on compositions from across the Islamic world. The book opens up the world of intricate Islamic patterns, allowing artists, designers and doodlers alike to learn about these works of art as they produce their own. With 48 Islamic geometric compositions from around the world to choose from, artists at all skill levels will relish the myriad opportunities to replicate these intricate patterns or create their own. The workbook's clever design invites the pattern-maker to consider a composition in the book, take a corresponding loose leaf from the back of the book and figure out which sections of lines to trace to make the composition. Readers will have the unique satisfaction of making patterns appear where previously none were visible. Compositions - including a mix of more familiar geometric compositions and those that have scarcely been documented - are categorized by region and have various levels of complexity, making it possible for beginners to get started and artists or designers to develop their skills.
Visual thinking and drawing are both becoming increasingly important in today's business settings. A picture really can tell a thousand words. Visualization is a crucial part of the journey for companies seeking to boost enterprise agility, break down silos and increase employee and customer engage ment. Visualizing thought processes can help break down complex problems. It empowers teams and staff to build on one another's ideas, fosters collaboration, jump-starts co-creation and boosts innovation. This book will help brush aside misconcepti ons that may have prevented you using these techniques in your workplace. You don't need Van Gogh's artistic talent or Einstein's intelli gence to harness the power of visual thinking and make your company more successful. With the right mindset and the simple skills this book provides you the skills to develop your own signature and style and start gene rating change by integrating visual communi cation into your business setting.
Many designs that appear in today's society will circulate and encounter audiences of many different cultures and languages. With communication comes responsibility; are designers aware of the meaning and impact of their work? An image or symbol that is acceptable in one culture can be offensive or even harmful in the next. A typeface or colour in a design might appear to be neutral, but its meaning is always culturally dependent. If designers learn to be aware of global cultural contexts, we can avoid stereotyping and help improve mutual understanding between people. Politics of Design is a collection of visual examples from around the world. Using ideas from anthropology and sociology, it creates surprising and educational insight in contemporary visual communication. The examples relate to the daily practice of both online and offline visual communication: typography, images, colour, symbols, and information. Politics of Design shows the importance of visual literacy when communicating beyond borders and cultures. It explores the cultural meaning behind the symbols, maps, photography, typography, and colours that are used every day. It is a practical guide for design and communication professionals and students to create more effective and responsible visual communication.
Throughout the ages, every culture has created myths and legends which recount the great deeds of its heroes and their epic struggles with larger-than-life forces. Designer Bookbinders 3rd International Competition, held at the Bodleian Library in 2017, brings to life this theme though the inventive structures and creative designs of bookbinders worldwide. This beautifully designed catalogue is not only a celebration of the winning entries, but also a lavishly illustrated record of all the entrants from a broad range of countries. Following on from Bound for Success in 2009, and Prize Volumes in 2013, Heroic Works is the third volume in the Bodleian Library's series of publications which have documented these prestigious competitions. In this book, great classics of world literature, alongside modern texts, are given a new look through the consummate skills, seductive materials, and boundless inventiveness of the craft of bookbinding which is thriving in the world today.
This paperback treasury is perfect for the insatiable Magic Eye fan. This paperback treasury is perfect for the insatiable Magic Eye fan. Challenge family and friends to see who can view these 88 new eye-popping 3D images the fastest! This book is popular among many Magic Eye fans, and a waiting room favorite in offices and schools.
Whether a marketing campaign or a museum exhibit, a video game or a complex control system, the design we see is the culmination of many concepts and practices brought together from a variety of disciplines. Because no one can be an expert on everything, designers have always had to scramble to find the information and know-how required to make a design work--until now.
Universal Principles of Design, Revised and Updated is a comprehensive, cross-disciplinary encyclopedia of design. Richly illustrated and easy to navigate, it pairs clear explanations of every design concept with visual examples of the concepts applied in practice. From the "80/20" rule to chunking, from baby-face bias to Occam's razor, and from self-similarity to storytelling, every major design concept is defined and illustrated for readers to expand their knowledge.
This landmark reference will become the standard for designers, engineers, architects, and students who seek to broaden and improve their design expertise.
Here,Wally Olins sets out the ground rules for branding success in the 21st century, explaining why understanding the links between business, brand and consumer has never been more vital for commercial success, and reflecting the recent enormous changes in the branding world. It will be an essential purchase for everyone in advertising, marketing and business who needs to understand why the most successful brands in the world triumph by making insiders believe in them - and consumers buy into them.
Here is an unprecedented look at the sketchbooks of some of the world's leading street and graffiti artists. It showcases an incredible diversity of working methods, innovative approaches and personal fixations, including declarations of love, typographic explorations, alter egos, storyboards, mythological creatures, anatomical studies, architectural drawings and extreme doodling. They may be diverse, but they all exude creativity and originality. Their publication will be seen as a landmark in graffiti publishing, and the book is set to be a world bestseller.
Principles, practice and techniques: here is the ultimate coursebook on designing ceramics with confidence. Focusing on design themes and principles of balance and form, it also includes instruction in studio techniques for rendering ideas a reality. Whether the reader's aim is to create utilitarian, hard-wearing pots or decorative pieces of fine art, this unique book provides the inspiration and the skills to design ceramics with flair.
Cut through the clutter with a compilation of HGTV star and award-winning designer Sarah Richardson's favourite places and things, all following up on the bestselling success of Sarah Style and At Home: Sarah Style. Collected by Sarah Richardson is a new series of books that contains an ever-changing mood board of favourite things--from interior and exterior spaces to products, places, and creative people. Packed with never-before-seen photos, every page is filled with Sarah's trademark warmth, humour, and get-it-done advice. "Whether you're tackling a ground-up build, a gut renovation, or simply looking to make the most of a weekend DIY," she says, "these pages and guidance from our experts will inspire, excite, and inform your design adventures." In "City + Country," the debut volume, Sarah celebrates the best of both beloved styles. Wide-open spaces and fresh-air farmhouses find a home alongside jewel box-like urban abodes and crave-worthy new getaways, ensuring that there's something inside for every design lover and delivering an aspirational design book that captures the looks that are unique to Sarah. For readers who want to get behind the scenes of Sarah's life or apply her style to their own living spaces, every issue of Collected is a must-have read and a keepsake well worth collecting.
Light has fascinated human beings since the dawn of mankind. To that end, iridescence is a compelling means to ideate and create, due to its ability to interact with light to produce captivating multi-coloured illusions that shift with the viewer's vantage point. Its kaleidoscopic nature also allows it to be subtle yet striking all at once, making it a versatile finish with lasting visual impact that pops. PALETTE 08: Iridescent explores the power and possibilities of a colour and a palette both existing in a single form through more than 100 creative projects from all around the world. Whether they are applied to create depth and dimension or used to transform physical attributes and perspectives, discover how artists and designers today are experimenting with holographic hues to generate new work and realms that intrigue and inspire.
Geometric patterns are perhaps the most recognizable visual expressions of Islamic art and architecture, magnificent in their beauty and awe-inspiring in their execution. Now, with the aid of this book, anyone can learn how to master this ancient art and create intricate patterns or re-create classic examples. An introduction guides the reader through the basics, and is followed by some of the best examples of geometric patterns from around the world, arranged into three levels of complexity, with careful, step-by-step instructions taking the reader through the stages of composition.
This handbook documents sixty methods used in design innovation projects leading to the design of new products or services. It is the first publication to bring together methods, tools and case studies that involve multiple design disciplines and perspectives - from product and service design to interaction and user experience design. Design. Think. Make. Break. Repeat. addresses the needs of anyone interested in deploying design thinking academically or operationally inside their organisation. With design thinking becoming an increasingly valued skillset across a wide range of industries, there is an increasing demand for design-based skills in the workplace. More and more organisations are looking at design to improve their businesses and the services and products they offer. The book offers an easily accessible overview of the design thinking process along with a wide range of methods that can be applied across many different areas and contexts. Design. Think. Make. Break. Repeat. is designed as a learning resource to scaffold the reader's understanding of design as a method for innovation. Each method is presented through an evidence-based description along with simple exercises that allow for a hands-on, interactive learning experience, including templates, tools and case studies. It is a must-have for everyone interested in adopting design thinking.
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