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Joel Sklar has written the definitive text for Web site design, PRINCIPLES OF WEB DESIGN, Sixth Edition guiding readers through the entire Web site creation process, while developing and enhancing your HTML, CSS, and visual design skills along the way. Now updated to include the latest Web design technologies and trends, this Sixth Edition features all-new sections on HTML5, CSS3, CSS page layouts, and enhanced navigation as well as technical updates and new screen shots throughout. Beginning with the Web design environment and the principles of sound Web design, readers will continue to planning site layout and navigation, and progress to Web typography, colors and images, working with CSS, and more. Armed with a priceless understanding and plenty of hands-on activities, readers will gain a solid foundation of designing successful, standards-based Web sites that are portable across different operating systems, browsers, and Web devices. Companion site available at no additional cost www.joelsklar.com/pwd5.
In Hashtag Authentic, social media guru Sara Tasker provides tips, advice and guidance on how to turn your personal Instagram account into a profitable creative outlet. Since setting up her Instagram account (me_and_orla) while on maternity leave in 2013, Sara has become a celebrated influencer and iPhoneographer, and through her calm, atmospheric and authentic style has garnered legions of followers. Here, Sara presents the lessons she has learned along the way. Sara's nurturing voice and enchanting photography provide guidance on: Storytelling, with tips on finding your own visual style and personal niche. Making pictures, including composing for Instagram, finding the best light and getting the most out of your camera phone. Archiving your life, with tips organized by themes like Craft & Making, Family & Pets and Food & Ingredients. Sharing your world, detailing the keys to Instagram success and beyond. Hashtag Authentic is both an inspiring manual and an interactive tool for finding an online voice, growing a tribe and becoming an influencer.
'A blisteringly good, urgent, essential read' ZADIE SMITH Jaron Lanier, the world-famous Silicon Valley scientist-pioneer and 'high-tech genius' (Sunday Times) who first alerted us to the dangers of social media, explains why its toxic effects are at the heart of its design, and explains in ten simple arguments why liberating yourself from its hold will transform your life and the world for the better. Social media is making us sadder, angrier, less empathetic, more fearful, more isolated and more tribal. In recent months it has become horribly clear that social media is not bringing us together - it is tearing us apart. In Ten Arguments For Deleting Your Social Media Accounts Right Now Jaron Lanier draws on his insider's expertise to explain precisely how social media works - by deploying constant surveillance and subconscious manipulation of its users - and why its cruel and dangerous effects are at the heart of its current business model and design. As well as offering ten simple arguments for liberating yourself from its addictive hold, his witty and urgent manifesto outlines a vision for an alternative that provides all the benefits of social media without the harm. So, if you want a happier life, a more just and peaceful world, or merely the chance to think for yourself without being monitored and influenced by the richest corporations in history, then the best thing you can do, for now, is delete your social media accounts - right now. You will almost certainly become a calmer and possibly a nicer person in the process.
A practical and engaging guide to building a meaningful and successful career.
Want to build a meaningful career that you love? Careers are changing; they are no longer linear and there's no such thing as a 'job for life'. Squiggly careers, where people jump constantly between roles, industries and locations, are becoming the new normal. Squiggly careers are filled with opportunity and excitement, but they can also be ambiguous and overwhelming if we don't know how to make the most of them.
In The Squiggly Career, personal development experts Helen Tupper and Sarah Ellis will teach you how to:
Packed with insights about the changing-face of work, exercises to aid your growth, and tips and inspiration from highly successful people, this book will help you be happier, and ultimately more successful in your career.
Jackie Phamotse digs deep into the climate of law and policy in the social media landscape.
After a David and Goliath social media legal battle that saw many take note tweeting about her, the result is a brace, thought-provoking and remarkably detailed social media guide and personal narrative. A first-hand approach on beating public humiliation and cyber victimization, Phamotse combines personal anecdotes, hard data and compelling research to cut through an unjust system governed by the rich and famous. The author directly addresses the question of power and obsession related to social media influencers.
Written with equal doses of humor, compassion and wisdom, I Tweet What I Like is an inspiring call to action, celebrating diversity and human potential. I Tweet What I Like will inspire you!
In his sophomore year of college, Mark Zuckerberg created a simple website to serve as a campus social network. The site caught on like wildfire, and soon students nationwide were on Facebook. Today, Facebook is nearly unrecognizable from Zuckerberg's first, modest iteration. It has grown into a tech giant, the largest social media platform and one of the most gargantuan companies in the world, with a valuation of more than $576 billion and almost 3 billion users. There is no denying the power and omnipresence of Facebook in American daily life. And in light of recent controversies surrounding election-influencing "fake news" accounts, the handling of its users' personal data, and growing discontent with the actions of its founder and CEO, never has the company been more central to the national conversation. Based on years of exclusive reporting and interviews with Facebook's key executives and employees, including Mark Zuckerberg and Sheryl Sandberg, Steven Levy's sweeping narrative digs deep into the whole story of the company that has changed the world and reaped the consequences.
This is the dramatic story of how a noted tech venture capitalist, an early mentor to Mark Zuckerberg and investor in his company, woke up to the serious damage Facebook was doing to our society and set out to try to stop it. If you had told Roger McNamee three years ago that he would soon be devoting himself to stopping Facebook from destroying democracy, he would have howled with laughter. He had mentored many tech leaders in his illustrious career as an investor, but few things had made him prouder, or been better for his fund's bottom line, than his early service to Mark Zuckerberg. Still a large shareholder in Facebook, he had every good reason to stay on the bright side. Until he simply couldn't. Zucked is McNamee's intimate reckoning with the catastrophic failure of the head of one of the world's most powerful companies to face up to the damage he is doing. It's a story that begins with a series of rude awakenings. First there is the author's dawning realization that the platform is being manipulated by some very bad actors. Then there is the even more unsettling realization that Zuckerberg and Sheryl Sandberg are unable or unwilling to share his concerns, polite as they may be to his face. And then comes Brexit and the election of Donald Trump, and the emergence of one horrific piece of news after another about the malign ends to which the Facebook platform has been put. To McNamee's shock, Facebook's leaders still duck and dissemble, viewing the matter as a public relations problem. Now thoroughly alienated, McNamee digs into the issue, and fortuitously meets up with some fellow travellers who share his concerns, and help him sharpen its focus. Soon he and a dream team of Silicon Valley technologists are charging into the fray, to raise consciousness about the existential threat of Facebook, and the persuasion architecture of the attention economy more broadly - to our public health and to our political order. Zucked is both an enthralling personal narrative and a masterful explication of the forces that have conspired to place us all on the horns of this dilemma. This is the story of a company and its leadership, but it's also a larger tale of a business sector unmoored from normal constraints, at a moment of political and cultural crisis, the worst possible time to be given new tools for summoning the darker angels of our nature and whipping them into a frenzy. This is a wise, hard-hitting, and urgently necessary account that crystallizes the issue definitively for the rest of us.
Python is today's fastest growing programming language. This engaging and refreshingly different guide breaks down the skills into clear step-by-step chunks and explains the theory using brief easy-to-understand language. Rather than bamboozling readers with pages of mind-numbing technical jargon, this book includes 150 practical challenges, putting the power in the reader's hands. Through creating programs to solve these challenges the reader will quickly progress from mastering the basics to confidently using subroutines, a graphical user interface, and linking to external text, csv and SQL files. This book is perfect for anyone who wants to learn how to program with Python. In particular, students starting out in computer science and teachers who want to improve their confidence in Python will find here a set of ready-made challenges for classroom use.
Social media is supposed to bring us together - but it is tearing us apart.
'A blisteringly good, urgent, essential read' Zadie Smith
The evidence suggests that social media is making us sadder, angrier, less empathetic, more fearful, more isolated and more tribal.
Jaron Lanier is the world-famous Silicon Valley scientist-pioneer who first alerted us to the dangers of social media. In this witty and urgent manifesto he explains why its toxic effects are at the heart of its design, and, in ten simple arguments, why liberating yourself from its hold will transform your life and the world for the better.
WITH A NEW AFTERWORD BY THE AUTHOR
‘Informed, heartfelt and often entertaining ... a timely reminder that even if we can’t bring ourselves to leave social media altogether, we should always think critically about how it works’ Sunday Times
‘Indispensable. Everyone who wants to understand the digital world, its pitfalls and possibilities should read this book – now’ Matthew d’Ancona, author of Post-Truth
The completely-updated preparation guide for the new OCP Oracle Certified Professional Java SE 11 Programmer II exam--covers Exam 1Z0-816 Java, a platform-independent, object-oriented programming language, is used primarily in mobile and desktop application development. It is a popular language for client-side cloud applications and the principal language used to develop Android applications. Oracle has recently updated its Java Programmer certification tracks for Oracle Certified Professional. OCP Oracle Certified Professional Java SE 11 Programmer II Study Guide ensures that you are fully prepared for this difficult certification exam. Covering 100% of exam objectives, this in-depth study guide provides comprehensive coverage of the functional-programming knowledge necessary to succeed. Every exam topic is thoroughly and completely covered including exceptions and assertions, class design, generics and collections, threads, concurrency, IO and NIO, and more. Access to Sybex's superior online interactive learning environment and test bank--including self-assessment tests, chapter tests, bonus practice exam questions, electronic flashcards, and a searchable glossary of important terms--provides everything you need to be fully prepared on exam day. This must-have guide: Covers all exam objectives such as inheriting abstract classes and interfaces, advanced strings and localization, JDBC, and Object-Oriented design principles and patterns Explains complex material and reinforces your comprehension and retention of important topics Helps you master more advanced areas of functional programming Demonstrates practical methods for building Java solutions OCP Oracle Certified Professional Java SE 11 Programmer II Study Guide will prove invaluable for anyone seeking achievement of this challenging exam, as well as junior- to senior-level programmers who uses Java as their primary programming language.
Are you familiar with FOMO? Do you often fall prey to the mindless scroll? Is the pressure of likes, follows and notifications getting you down? Although social media is a big part of modern life, using it can often leave us feeling drained, unfocused and unhappy - but it doesn't have to be that way! This book has everything you need to put you back in the driving seat. With 100 practical tips, from switching off to curating positive feeds, you'll find it easy to take the first steps towards a happier online life.
The "Bible" for Rails Development: Now Fully Updated for Rails 4.1 "When I read "The Rails Way "for the first time, I felt like I truly understood Rails for the first time.""-From the Foreword by Steve Klabnik" Ruby on Rails 4 is leaner, tighter, and even more valuable to professional web developers. More than ever, it helps you focus on what matters most: delivering business value via clean and maintainable code. "The Rails(TM)4 Way "is the only comprehensive, authoritative guide to delivering production-quality code with Rails 4. Kevin Faustino joins pioneering Rails developer Obie Fernandez to illuminate the entire Rails 4 API, including its most powerful and modern idioms, design approaches, and libraries. They present extensive new and updated content on security, performance, caching, Haml, RSpec, Ajax, the Asset Pipeline, and more. Through detailed code examples, you'll dive deep into the Rails 4 code base, discover why Rails is designed as it is, and learn how to make it do exactly what you want. Proven in dozens of production systems, this book's techniques will maximize your productivity and help you build more successful solutions. You'll want to keep this guide by your computer-you'll refer to it constantly. This guide will help you
WWW may be an acronym for the World Wide Web, but no one could fault you for thinking it stands for wild, wild West. The rapid growth of the Web has meant having to rely on style guides intended for print publishing, but these guides do not address the new challenges of communicating online. Enter "The Yahoo Style Guide." From Yahoo , a leader in online content and one of the most visited Internet destinations in the world, comes the definitive reference on the essential elements of Web style for writers, editors, bloggers, and students. With topics that range from the basics of grammar and punctuation to Web-specific ways to improve your writing, this comprehensive resource will help you:
- Shape your text for online reading
- Construct clear and compelling copy
- Write eye-catching and effective headings
- Develop your site's unique voice
- Streamline text for mobile users
- Optimize webpages to boost your chances of appearing in search results
- Create better blogs and newsletters
- Learn easy fixes for your writing mistakes
- Write clear user-interface text
This essential sourcebook--based on internal editorial practices that have helped Yahoo writers and editors for the last fifteen years--is now at "your" fingertips.
For most of human history the rules of power were clear: power was something to be seized, and then jealously guarded. Under this 'Old Power' we lived in a world of rulers and subjects.
Now, we all sense that something has changed. From #MeToo to Harvey Weinstein; Corbyn to Trump; from YouTube sensations to darker phenomena such as the emergence of ISIS – in our new hyper-connected world, ideas and movements can spread and flourish with astonishing force and speed.
In New Power, Jeremy Heimans and Henry Timms confront the biggest story of our age and trace how New Power is the key to understanding where we are and will prosper in the 21st Century.
Drawing on examples from business, politics, popular culture and social justice, as well as case studies of organisations like LEGO and TED, they explain the forces that are changing the course of our age.
In a world increasingly shaped by New Power, this book will show you how to shape your future.
What survival skills do academics need to become digitally agile and to establish an effective digital academic presence? The twenty-first century academic is an engaged researcher who connects, builds and sustains varied and global audiences interested in their research. In one handy book, this essential read contains comprehensive advice on developing and sustaining a unique mix of twenty-first century scholarly skills and digital competencies. From getting started with Twitter to more detailed advice on how to manage time when performing the roles of an academic blogger and forum moderator, this book provides real world case studies to illustrate how to integrate digital engagement with traditional scholarly work. With a range of helpful strategies, The Digitally-Agile Researcher is a credible and practical guide for academics at all stages of their career, doctoral students, early career researchers or experienced academics. 'The Digitally-Agile Researcher is an important and welcome contribution to a growing literature on academic scholarship in the digital age. The book should be read by faculty and administrators alike, as it lays out a clear roadmap of the digital opportunities and challenges that researchers face and they support they require. If there is any hope for the future of the contemporary university, it will come through the communities we forge in new scholarly practices and the ways in which we negotiate digital society. The Digitally-Agile Researcher will be instrumental in fostering those communities.' Karen Gregory, University of Edinburgh, UK
The must-have companion guide to the Raspberry Pi User Guide! Raspberry Pi chose Python as its teaching language of choice to encourage a new generation of programmers to learn how to program. This approachable book serves as an ideal resource for anyone wanting to use Raspberry Pi to learn to program and helps you get started with the Python programming language. Aimed at first-time developers with no prior programming language assumed, this beginner book gets you up and running. * Covers variables, loops, and functions * Addresses 3D graphics programming * Walks you through programming Minecraft * Zeroes in on Python for scripting Learning Python with Raspberry Pi proves itself to be a fantastic introduction to coding.
Our society has gone through a weird, unremarked transition: once a novelty, the Net is now something that we take for granted, like mains electricity or running water. In the process we've been surprisingly incurious about its significance or cultural implications. How has our society become dependent on a utility that it doesn't really understand? John Naughton has distilled the noisy chatter surrounding the internet's relentless evolution into nine clear-sighted areas of understanding. In doing so he affords everyone the requisite knowledge to make better use of the technologies and networks around us, as well as highlighting some of their more disturbing implications.
INTRODUCTION TO PYTHON PROGRAMMING AND DEVELOPING GUI APPLICATIONS WITH PYQT 1E teaches Python programming step-by-step through practical examples that readers can see in action right away. It begins with a solid introduction of Python from scratch, covering loops, control structures, sequences, functions, classes, and exception handling. Thereafter, the book explores file handling and GUI application development in PyQT, the powerful cross-platform GUI layout and forms builder that allows programmers to rapidly design and build widgets and dialogs. This is a great book for newbie programmers interested in learning Python
It's a bargain! The definitive guide to buying and selling success on eBay - fully updated for 2020 Want to know the best way to get rid of some of that clutter laying around the house and make some cash? Or sell that beautiful jewelry you made recently? It might be time to take a quick trip to a market with more than 175 million buyers and start a global bidding war. eBay remains the easiest way to sell to hungry consumers worldwide and to uncover incredible bargains and unique items for yourself in the process. Marsha Collier, longtime eBay business owner and one of their first elite PowerSellers, shares 20+ years of expertise to fast-track you to becoming a trusted buyer and seller on the site. You'll find out how to set up your account, market effectively, and master shipping and payment, as well as how to find the best bargains for yourself and close those sweet, sweet deals. Establish your eBay store Find techniques to make your listings stand out Make money and friends with social media Bid or buy outright Whether you're a bargain hunter or bargain seller, declutterer or aspiring eBay tycoon, eBay for Dummies has what you need. Put your bid on it right now!
Part of the highly successful Shelly Cashman Series (R), this text provides an introduction to HTML5 and CSS and leads the user through a clear, step-by-step, screen-by-screen approach to learning. Readers learn how to create a Web page using HTML5, format the page, add graphics, and more.
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