Supermarket Wars - Global Strategies for Food Retailers (Paperback, 1st ed. 2005)

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Leading international food retailers have in recent years expanded beyond national boundaries and started to operate on a global scale. This book describes the current state of play, looking in detail at the main competitors worldwide and analyzing the factors underlying their successes and failures. The authors are leading commentators on this industry and identify the essential characteristics of a global strategy in food retailing and include many compelling examples.

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Product Description

Leading international food retailers have in recent years expanded beyond national boundaries and started to operate on a global scale. This book describes the current state of play, looking in detail at the main competitors worldwide and analyzing the factors underlying their successes and failures. The authors are leading commentators on this industry and identify the essential characteristics of a global strategy in food retailing and include many compelling examples.

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Product Details

General

Imprint

Palgrave Macmillan

Country of origin

United Kingdom

Release date

September 2005

Availability

Expected to ship within 10 - 15 working days

First published

2005

Authors

,

Dimensions

216 x 140mm (L x W)

Format

Paperback

Pages

187

Edition

1st ed. 2005

ISBN-13

978-1-349-51443-4

Barcode

9781349514434

Categories

LSN

1-349-51443-8



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