This engaging, comprehensive introduction to the field of personality psychology integrates discussion of personality theories, research, assessment techniques, and applications of specific theories. This book includes coverage of the major theoretical perspectives of personality, the fundamental approaches to research methods in the study of personality psychology, the basic principles and major techniques of personality assessment, personality development, classic and contemporary research topics in the study of personality, select personality processes, cross-cultural aspects of personality, and the application of the study of personality psychology to everyday aspects of life. Extensive ancillary package includes: Instructor's Manual, computerized Testbank, Study Guide, and Powerpoint slides; all written by the author to the same high quality of the pedagogical features found in the textbook. The special features of this book include: emphasis on the role of research in personality psychology by highlighting specific studies; research methodologies, and assessment techniques that are highly representative and illustrative of the topic being discussed; examination of significant methodological and ethical issues faced by those doing research to promote critical thinking and moral reasoning; discussion of the role of personality theories in the development of the field; material on relevant applications from both inside (e.g., use of assessment techniques & therapeutic approaches) and outside (e.g., business & the law) of personality psychology; and, demonstration of how the theories and research have been applied to a variety of everyday experiences, with applications and examples from such areas as business, sports and leisure, marketing, advertising, consumer behavior, medicine, health, the military, forensics, education, history, and the arts. This book includes: cultural contexts boxes integrated into the text to address current emphasis in the study of cultural aspects of personality; 'Summing it up' tables provide concise and informative summaries of significant concepts; addition of new developments in research such as neurological contributions to personality; 'At the Cutting Edge' boxes illustrating unique and up-to-date research and applications in the field; and, 'Mini-lectures' added to the Instructor's Manual.