Like many developing countries, and for many years, Morocco has
sought the help of television to disseminate development ideas to
its citizens. The Moroccan government has recently given important
policy considerations to regulate the use of television and radio
airwaves as important outside sources for promoting its development
objectives. This study investigates the extent to which the
Moroccan public service television meets the challenges of
effectively contributing to the development objectives of the
nation. It focuses on the two government-owned public service
television stations, Al Oula and Soread 2M. Concerning the
methodology, the study uses three main areas in critical media
studies: content analysis, production analysis, and audience
analysis. Addressing these areas helps tackle these research
questions from both 'sides' of the screen, examining the issues
from the perspectives of both the broadcasters and the audience. In
the conclusion, the study offers a list of recommendations for the
use of television for development.
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