The all-new Business and Marketing Cases is an engaging collection
of case studies dealing with real-life businesses. Written by the
business owners themselves, the stories are unique and inspiring to
students, practitioners and would-be entrepreneurs. Owners,
entrepreneurs and corporates (from SMMEs to larger companies) share
their frustrations, successes, and challenges on starting and
running successful businesses.
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Review This Product
Thu, 20 Feb 2014 | Review by: Gino M
Came in pristine condition not a single mark on the book, thanks great packaging and great delivery. A book about real life cases of different companies.
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