Push past resistance to discover and own new business territories
"Think Like a Futurist" shows how to track changes, explore
questions, and engage in new thinking that connects today's
pressures with tomorrow's realities. Cecily Sommers shows how to
apply long-term focus and strategies to needs as diverse as
industry forecasts, innovation challenges, leadership development,
or future-proofing a brand. By understanding intersecting
potentials that one day may impact your organization, you can
readily spot emerging trends and market shifts, uncovering
opportunities on the horizon.
"Think Like a Futurist" explores such questions as: Where will
new markets emerge over the next 5-10-25 years? What will be the
big issues of the day? How will lifestyle, social mores, and policy
adapt? And what role do we play in that future?Offers a clear
framework for thinking like a futurist, and direction for how to
integrate it in high-pressure corporate environmentsExplains how
the social, economic, and environmental crises of our time spring
from just four constant and predictable forcesReveals the three
dramatic disruptions on the horizon that should be a part of every
strategic conversationWritten by Cecily Sommers the Founder and
President of The Push Institute, a non-profit think tank that
tracks significant global trends and their implications for
business, government, and non-profit.
Filled with tools and models for a new world, this book should
be required reading for strategists and innovators across
"Refreshing. A book that does not follow today's push to be
'innovative' just to snag attention because of the current hot
trending keyword. Matter of fact, Cecily Sommers' book works to get
us away from simply identifying and going for a ride on the latest
trend(s) in our respective industries.
Quite the contrary, rather than avoid a scientific or tactical
discussion of trend identification, she works to give us the
ability to go beyond trends and into the future.
Cecily has drafted a book providing a nice blend of practical
reality, philosophy, and practical execution. It speaks well to
current discussions about how to drive 'innovation' or, better,
creativity within your businesses--however large or small.
All in, this is a book 254 pages long, including index, that is
written at a practical level that, after closer study following an
initial read-through, provides a methodology for anticipating the
future and taking action to meet it.
Provides a methodology for anticipating the future and taking
action to meet it.
Think Like a Futurist is a good read for anyone struggling with
how to move their organization forward. Business leaders, product
and program managers, service providers will all find the concepts
Cecily introduces to be well laid-out with a reasonable amount of
supporting content."--The source is a blog: http:
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