Consumer USA (Paperback, Rev ed)

Consumer USA provides volume and value market size data in historical (2000-2003) and forecasted (2004-2008) time series for over 330 consumer markets. This definitive reference source also provides you with the manufacturer and brand shares for all of the major consumer goods sectors. It also provides data and analysis on the US economy and market. Our overview and marketing parameters sections outline demographic, socio-economic, lifestyle and purchasing trends of the US consumer. Consumer USA is the only source to consult for understanding this dynamic market.