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Car Journey (Hardcover)
Car Journey (Hardcover): Deborah Chancellor

Car Journey (Hardcover)

Deborah Chancellor

Series: Follow the Map

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The management of culture currently dominates the attention of the controllers of both private and public institutions. Culture is believed to provide the key to a commitment to excellence from which will follow success, survival and profit. Some of the extensive literature implies that effective management depends upon cultural management, that nothing else needs to be done. Managing Culture examines these claims and explains why they have been made. It describes some examples of cultural change as a preliminary to the main purpose which is to present some critical questions about the case for cultural management and about the confusions that lie behind it. The book argues that there are likely to be severe practical difficulties about the control and prediction of the outcome of change in the field of culture.


Imprint: Franklin Watts
Country of origin: United Kingdom
Series: Follow the Map
Release date: June 2002
Authors: Deborah Chancellor
Dimensions: 273 x 218 x 9mm (L x W x T)
Format: Hardcover
Pages: 32
ISBN-13: 978-0-7496-4443-7
Categories: Books > Children's & Educational > Geography & environment > General
Books > Children's & Educational > Technology & applied sciences > General
LSN: 0-7496-4443-5
Barcode: 9780749644437

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