Fantasy Sports and the Changing Sports Media Industry - Media, Players, and Society (Paperback)


This edited collection examines how fantasy sports play has established a prominent and promising foothold in the larger sports ecology. Often considered an isolated activity for the hardcore sports fan, fantasy sports play have since been incorporated into sports broadcasting and editorial coverage, sports marketing and promotions, and even into the very sports themselves with athletes and teams using the activities to draw fans further into the sports experience. This edited collection invites leading scholars and sports professionals from several different fields to share historical and emerging perspectives on the importance of fantasy sports as an artifact of theoretical and empirical importance to larger issues of sport and society. \

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Product Description

This edited collection examines how fantasy sports play has established a prominent and promising foothold in the larger sports ecology. Often considered an isolated activity for the hardcore sports fan, fantasy sports play have since been incorporated into sports broadcasting and editorial coverage, sports marketing and promotions, and even into the very sports themselves with athletes and teams using the activities to draw fans further into the sports experience. This edited collection invites leading scholars and sports professionals from several different fields to share historical and emerging perspectives on the importance of fantasy sports as an artifact of theoretical and empirical importance to larger issues of sport and society. \

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Product Details

General

Imprint

Lexington Books

Country of origin

United States

Release date

September 2017

Availability

Supplier out of stock. If you add this item to your wish list we will let you know when it becomes available.

Editors

, ,

Contributors

, , , , , ,

Dimensions

230 x 151 x 24mm (L x W x T)

Format

Paperback

Pages

314

ISBN-13

978-1-4985-0490-4

Barcode

9781498504904

Categories

LSN

1-4985-0490-6



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