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The World beyond the Firm - Managing the New Global Economy (Large print, Hardcover, Large type / large print edition)
The World beyond the Firm - Managing the New Global Economy (Large print, Hardcover, Large type / large print edition): Gerald...

The World beyond the Firm - Managing the New Global Economy (Large print, Hardcover, Large type / large print edition)

Gerald M Meier

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The economic liberalization of Eastern Europe, the single European market and the rise of industrialization in Asia call for a fresh approach to international business. This book shows how to analyze the economic, social and political changes and to develop appropriate responses. The book analyzes trade policy in a number of countries, explores the movement of capital and examines balance of payments situations around the world. It then sees how these various factors bear upon the competitiveness of US firms. Meier stresses the need to develop a clear yet flexible global vision in a world which is rapidly altering.

General

Imprint: Harvard Business School Press
Country of origin: United States
Release date: December 1991
Authors: Gerald M Meier
Dimensions: 229 x 152 x 23mm (L x W x T)
Format: Hardcover
Pages: 300
Edition: Large type / large print edition
ISBN-13: 978-0-87584-303-2
Categories: Books > Business & Economics > Business & management
Books > Business & Economics > Business & management > International business
Books > Business & Economics > Promotions
LSN: 0-87584-303-4
Barcode: 9780875843032

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