Beyond the Next Wave - Imagining the Next Generation of Customers (Paperback)


Gives you a management perspective on the future; a valuable insight into the markets, customers and opportunities of tomorrow. It combines scenario planning with a compelling vision of the business environment of the future. Beyond The Next Wave will be your source of innovation.Author :Glen Peters is a senior partner at Price Waterhouse

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Product Description

Gives you a management perspective on the future; a valuable insight into the markets, customers and opportunities of tomorrow. It combines scenario planning with a compelling vision of the business environment of the future. Beyond The Next Wave will be your source of innovation.Author :Glen Peters is a senior partner at Price Waterhouse

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Product Details

General

Imprint

Financial Times Prentice Hall

Country of origin

United Kingdom

Series

Future Skills S.

Release date

June 1996

Availability

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Authors

Dimensions

230 x 172 x 19mm (L x W x T)

Format

Paperback

Pages

240

ISBN-13

978-0-273-62417-2

Barcode

9780273624172

Categories

LSN

0-273-62417-2



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