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Seven Deadly Sins in Consumption (Hardcover) Loot Price: R2,322
Discovery Miles 23 220
Seven Deadly Sins in Consumption (Hardcover): Henna Syrjala, Hanna Leipamaa-Leskinen

Seven Deadly Sins in Consumption (Hardcover)

Henna Syrjala, Hanna Leipamaa-Leskinen

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Loot Price R2,322 Discovery Miles 23 220 | Repayment Terms: R212 pm x 12*

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Offering a novel view on morality in consumption, this book creatively examines how the seven deadly sins - pride, greed, lust, gluttony, envy, wrath, and sloth - are embodied in contemporary consumer society. Each of the seven chapters summarizes previous literature of the sins across disciplinary boundaries, and explores how consumption is likely to change in the future. The sins are presented as social, historical, cultural and political constructs, relying on the underlying assumptions of cultural consumer research. Each is elaborated on within particular consumption and marketing-related spheres, including advertising, retail environment, convenience food consumption, poverty, and ethical consumption. Consequently, the book provides a new way to understand contemporary consumer culture. Although beginning with the dark notions of sinfulness, the authors conclude with a hopeful tone for positive transformations in consumption. This fascinating book will be of significant interest to consumer researchers and post-graduate students studying the effects of consumption in social science disciplines, including marketing, business and sociology.


Imprint: Edward Elgar Publishing Ltd
Country of origin: United Kingdom
Release date: June 2018
Editors: Henna Syrjala • Hanna Leipamaa-Leskinen
Dimensions: 216 x 138mm (L x W)
Format: Hardcover
Pages: 176
ISBN-13: 978-1-78811-718-0
Categories: Books > Business & Economics > Economics > General
Books > Social sciences > Sociology, social studies > Social issues > Consumer issues
Books > Business & Economics > Business & management > Sales & marketing > General
LSN: 1-78811-718-2
Barcode: 9781788117180

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