This report was created for strategic planners, international
executives and import/export managers who are concerned with the
market for wine made from fresh grapes or grape must. With the
globalization of this market, managers can no longer be contented
with a local view. Nor can managers be contented with out-of-date
statistics that appear several years after the fact. I have
developed a methodology, based on macroeconomic and trade models,
to estimate the market for wine made from fresh grapes or grape
must for those countries serving the world market via exports or
supplying from various countries via imports. I do so for the
current year based on a variety of key historical indicators and
econometric models.On the demand side, exporters and strategic
planners approaching the world market face a number of questions.
Which countries are supplying wine made from fresh grapes or grape
must? What is the dollar value of these imports? How much do the
imports of wine made from fresh grapes or grape must vary from one
country to another? Do exporters serving the world market have
similar market shares across the importing countries? Which
countries supply the most exports of wine made from fresh grapes or
grape must? Which countries are buying their exports? What is the
value of these exports and which countries are the largest buyers?
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