Kimberly and Brian Vierra have written the most useful guide I have
seen for foreigners who want to do business in Vietnam. I've spent
years in the country, but I learned a lot from this book. It's full
of practical information about unique aspects of Vietnam's business
culture; registration, legal and tax issues; working with local
business partners; living conditions in Vietnam and
industry-specific opportunities. Interviews with experienced
expatriates bring the issues to life. The Vierras are very frank
about tough problems such as corruption, but they also convey a
real affection for and understanding of this wonderful country.
"Former US Ambassador to Vietnam
Director, Indochina Capital Corporation"
"Vietnam Business Guide" is the book that every seasoned
Southeast Asia hand, bellied up to a Saigon bar, says he ought to
write. Be thankful the Vierras made good on this common boast.
Unstinting, pragmatic, penetrating and incredibly accessible, this
highly readable volume may not keep you from the suffering the pain
of starting up, but--if read closely, with a yellow
highlighter--may very well spare you the agony of undue
blood-letting. There will be blood, but "Vietnam Business Guide"
will mitigate the flow.
"Managing Director, Mandarin Media"
"Author," National Geographic Vietnam "and" Over the Moat
"Vietnam Business Guide" provides practical and balanced
information about Vietnam for foreigners to plan their first steps
to enter the market. What separate this book from others are its
reality and practicality, brought about by both the authors who
themselves are entrepreneurs having walked the same journey and the
experts who contributed their experiences on different topics
throughout the book. The business landscape in Vietnam is speedily
changing. Some facts, by the time you read the book, may need
updating but still it serves best in providing newcomers essential
starting points--a should-read book for those who consider doing
business in Vietnam
Vu Minh Tri
"General Director, Yahoo Vietnam Co. Ltd."
I believe that "Vietnam Business Guide" has been very objective
and true to its purpose. It covers almost all relevant business and
personal challenges that one would face in Vietnam, with the
authors' firsthand experience shining through in their handling of
culture issues and the Vietnamese mindset. Despite the constraints
on size, it has sufficient details and a wealth of references to
guide entrepreneurs and business executives in the right direction.
Crisply written with interviews and real-life anecdotes, it makes
for a very interesting read. A must-read book and an invaluable
tool kit for anyone looking to Vietnam for business.
"Vice President - Coffee Division, Olam International Limited"
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