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Consumerist Manifesto, The: Advertising in Postmodern Times (Electronic book text)
Martin P. DavidsonExamines the advertising process from within the agency. The author shows how advertising has become the idiom for the enterprise culture as the old suspicions against the industry have disappeared.
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Product Description
Examines the advertising process from within the agency. The author shows how advertising has become the idiom for the enterprise culture as the old suspicions against the industry have disappeared.
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Product Details
General
Imprint | Routledge |
Country of origin | United States |
Release date | 2013 |
Availability | We don't currently have any sources for this product. If you add this item to your wish list we will let you know when it becomes available. |
Authors | Martin P. Davidson |
Format | Electronic book text |
Pages | 229 |
ISBN-13 | 978-1-299-95022-1 |
Barcode | 9781299950221 |
Categories | |
LSN | 1-299-95022-1 |
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