"Microeconomics "offers a novel approach to the principles of
economics course based on three pedagogical principles: Ongoing
assessment is an essential component of the learning
process;Students "understand" concepts better when they are
presented in the context of engaging stories;Students "remember"
more when they connect concepts to what they see or read in the
news and what they experience in their every day life. Quality
assessment permeates every component of "Microeconomics," the first
textbook to offer a class-tested test bank. MyEconLab's innovative
online homework and tutorial system, with its innovative
computer-grade graphing exercises, is tightly linked to the text.
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