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Key Marketing Skills: Strategies, Tools and Techniques for Marketing Success (Electronic book text, 2nd)
Key Marketing Skills: Strategies, Tools and Techniques for Marketing Success (Electronic book text, 2nd): Peter Cheverton

Key Marketing Skills: Strategies, Tools and Techniques for Marketing Success (Electronic book text, 2nd)

Peter Cheverton

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Key Marketing Skills is a practical, actionable guide that shows how to apply marketing strategies in a real-world context.

General

Imprint: Kogan Page
Country of origin: United States
Release date: 2005
Authors: Peter Cheverton
Format: Electronic book text
Pages: 383
Edition: 2nd
ISBN-13: 978-1-280-43554-6
Categories: Books > Business & Economics > Business & management
Books > Business & Economics > Business & management > Sales & marketing
Books > Business & Economics > Business & management > Sales & marketing > General
Books > Business & Economics > Promotions
LSN: 1-280-43554-2
Barcode: 9781280435546

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