Get your message across the right way with clear communication
Message Not Received provides the tools and techniques that make an
effective writer and public speaker. Particularly on topics related
to data and technology, effective communication can present a
challenge in business settings. This book shows readers how those
challenges can be overcome, and how to keep the message from
getting lost in the face of mismatched levels of knowledge, various
delivery media, and the library of jargon that too often serves as
a substitute for real, meaningful language. Coverage includes idea
crystallization, the rapidly changing business environment,
Kurzweil's law of accelerating change, and our increasing inability
to understand what we are saying to each other. Rich with visuals
including diagrams, slides, graphs, charts, and infographics, this
guide provides accessible information and actionable guidance
toward more effectively conveying the message. Today, few
professionals can ignore the tsunami of technology that permeates
their lives, advancing far more rapidly that most of us can handle.
As a result, too many people think that successful speaking means
using buzzwords, jargon, and invented words that sound
professional, but don't actually communicate meaning. This book
provides a path through the noise, helping readers get their
message across succinctly, efficiently, and effectively. Adapt your
approach for more effective communication Learn the critical skill
of crystallizing ideas Tailor your style to the method of delivery
Ensure that your message is heard, understood, and internalized It
doesn't matter whether you're pitching to a venture capitalist,
explaining daily challenges to a non-tech manager, or speaking to
hundreds of people - jargon-filled word salad uses a lot of words
to say very little. Better communication requires a different
approach, and Message Not Received gives you a roadmap to more
effective speaking and writing for any audience or medium.
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