The Right Phrase for Every Sales Situation
A powerful command of words is the number one requirement for succeeding in the field of sales. Whether you're cold-calling a prospect, presenting to a group of decision makers, or dealing with price objection, the make-or-break point of every transaction lies in saying the right thing to the right person at the right time.
"The Complete Book of Perfect Phrases for High-Performing Sales Professionals" is the ultimate field guide for speaking and writing your way to sales success. You'll find perfect phrases for:
Lead Generation Turn cold calls into profitable relationships Expand your customer base Write engaging letters and e-mails
Sales Calls Get access to decision makers Present your product in compelling language Resist objections and stalling tactics
Customer Service Develop a rapport with every client Handle the most difficult of customers Close every conversation on a positive note
The Right Phrase for Every Sales Situation
A powerful command of words is the number one requirement for succeeding in the field of sales. Whether you're cold-calling a prospect, presenting to a group of decision makers, or dealing with price objection, the make-or-break point of every transaction lies in saying the right thing to the right person at the right time.
"The Complete Book of Perfect Phrases for High-Performing Sales Professionals" is the ultimate field guide for speaking and writing your way to sales success. You'll find perfect phrases for:
Lead Generation Turn cold calls into profitable relationships Expand your customer base Write engaging letters and e-mails
Sales Calls Get access to decision makers Present your product in compelling language Resist objections and stalling tactics
Customer Service Develop a rapport with every client Handle the most difficult of customers Close every conversation on a positive note
Imprint | McGraw-Hill Education |
Country of origin | United States |
Series | Perfect Phrases |
Release date | October 2009 |
Availability | We don't currently have any sources for this product. If you add this item to your wish list we will let you know when it becomes available. |
Authors | Robert Bacal, William T. Brooks |
Format | Electronic book text - Windows |
Pages | 736 |
ISBN-13 | 978-0-07-171358-0 |
Barcode | 9780071713580 |
Categories | |
LSN | 0-07-171358-1 |