This is the eBook version of the printed book. If the print book includes a CD-ROM, this content is not included within the eBook version.
Building the shared understandings, values, and commitments that make for a truly outstanding design- and experience-driven company.
You need a development process that centers on people and experience. You need to incent everyone to be part of it. You need a marketing process that can communicate those ideas, with design integral to it all. And you need an engineering system that understands that design values are part of the marketing, engineering, manufacturing, and delivery equations....
If you liked this Element, read more from Robert Brunner and Stewart Emery, including "Do You Matter?: How Great Design Will Make People Love Your Company" (ISBN: 9780137142446).
Available in print and digital formats.
This is the eBook version of the printed book. If the print book includes a CD-ROM, this content is not included within the eBook version.
Building the shared understandings, values, and commitments that make for a truly outstanding design- and experience-driven company.
You need a development process that centers on people and experience. You need to incent everyone to be part of it. You need a marketing process that can communicate those ideas, with design integral to it all. And you need an engineering system that understands that design values are part of the marketing, engineering, manufacturing, and delivery equations....
If you liked this Element, read more from Robert Brunner and Stewart Emery, including "Do You Matter?: How Great Design Will Make People Love Your Company" (ISBN: 9780137142446).
Available in print and digital formats.
Imprint | Addison Wesley |
Country of origin | United States |
Release date | December 2009 |
Availability | We don't currently have any sources for this product. If you add this item to your wish list we will let you know when it becomes available. |
Authors | Robert Brunner, Stewart Emery, Russ Hall |
Format | Electronic book text |
Pages | 11 |
ISBN-13 | 978-0-13-247664-5 |
Barcode | 9780132476645 |
Categories | |
LSN | 0-13-247664-9 |