New Conceptual Selling (Paperback, Revised and Updated ed.)

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The Most Effective and Proven Method for Face-to-Face Sales Planning Revised & Updated for the 21st Century

The Book That Changed The Way America Does Business

In 1987 Miller Heiman published a book that turned conventional thinking on its head and offered powerful, practical lessons that broke down the boundaries of traditional product-pitch selling. Now the classic work Conceptual Selling has been updated for today's-and tomorrow's-economy. The New Conceptual Selling shows why Miller Heiman has become the world's most respected name in sales development with a client list leading the Fortune 500. And this book shows why the principles of Conceptual Selling are more important today than ever before.

The New Conceptual Selling

Even in a world of cyber commerce, nothing beats a face-to-face meeting. And if you're one of those men and women who make their living in this high-pressure, highly demanding environment, this new edition of Conceptual Selling will change the way you interact with customers and clients, and the way you conduct your business career. Learn:

- How to identify your customer's real needs and use listening as a powerful selling tool

- How to tailor every sale you make to one specific client-and how to create a system that is consistent, flexible, and successful

- How to earn and maintain your credibility-by creating a pattern of Win-Win sales

- How to use Miller Heiman Personal Workshops to identify your strengths and weaknesses-and make the changes you need to make.


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Product Description

The Most Effective and Proven Method for Face-to-Face Sales Planning Revised & Updated for the 21st Century

The Book That Changed The Way America Does Business

In 1987 Miller Heiman published a book that turned conventional thinking on its head and offered powerful, practical lessons that broke down the boundaries of traditional product-pitch selling. Now the classic work Conceptual Selling has been updated for today's-and tomorrow's-economy. The New Conceptual Selling shows why Miller Heiman has become the world's most respected name in sales development with a client list leading the Fortune 500. And this book shows why the principles of Conceptual Selling are more important today than ever before.

The New Conceptual Selling

Even in a world of cyber commerce, nothing beats a face-to-face meeting. And if you're one of those men and women who make their living in this high-pressure, highly demanding environment, this new edition of Conceptual Selling will change the way you interact with customers and clients, and the way you conduct your business career. Learn:

- How to identify your customer's real needs and use listening as a powerful selling tool

- How to tailor every sale you make to one specific client-and how to create a system that is consistent, flexible, and successful

- How to earn and maintain your credibility-by creating a pattern of Win-Win sales

- How to use Miller Heiman Personal Workshops to identify your strengths and weaknesses-and make the changes you need to make.

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Product Details

General

Imprint

Warner Books

Country of origin

United States

Release date

December 1999

Availability

Supplier out of stock. If you add this item to your wish list we will let you know when it becomes available.

Authors

, , ,

Dimensions

216 x 140 x 25mm (L x W x T)

Format

Paperback

Pages

374

Edition

Revised and Updated ed.

ISBN-13

978-0-446-67449-2

Barcode

9780446674492

Categories

LSN

0-446-67449-4



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