Partner Risk - Managing the Downside of Strategic Alliances (Hardcover)


Partner risk, according to consultant Davies, is the inescapable exposure of a company to opportunistic behavior by a company it has formed an alliance with. He warns that such alliances can not only fail, it can deteriorate into strategic and managerial nightmares in which companies lose their products, customers, markets, or marketing strategies.

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Product Description

Partner risk, according to consultant Davies, is the inescapable exposure of a company to opportunistic behavior by a company it has formed an alliance with. He warns that such alliances can not only fail, it can deteriorate into strategic and managerial nightmares in which companies lose their products, customers, markets, or marketing strategies.

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Product Details

General

Imprint

Purdue University Press

Country of origin

United States

Release date

August 2000

Availability

Supplier out of stock. If you add this item to your wish list we will let you know when it becomes available.

First published

December 2000

Authors

Dimensions

229 x 152 x 18mm (L x W x T)

Format

Hardcover

Pages

176

ISBN-13

978-1-55753-210-7

Barcode

9781557532107

Categories

LSN

1-55753-210-9



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