Crafting and Executing Strategy: The Quest for Competitive
Advantage, 20e by Thompson, Peteraf, Gamble, and Strickland
maintains its solid foundation as well as brings an enlivened,
enriched presentation of the material for the 20th edition. The
exciting new edition provides an up-to-date and engrossing
discussion of the core concepts and analytical tools. There is an
accompanying lineup of exciting new cases that bring the content to
life and are sure to provoke interesting classroom discussions and
deepen students' understanding of the material in the process.
McGraw-Hill Higher Education
|Country of origin:
Arthur A. Thompson
• Margaret A. Peteraf
• John E. Gamble
• III A. J. Strickland
||252 x 216 x 31mm (L x W x T)
Business & Economics >
Business & management >
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