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Strategic Marketing in Practice. CIM Coursebook 2006/2007 (Electronic book text)
Strategic Marketing in Practice. CIM Coursebook 2006/2007 (Electronic book text): Ashok Ranchhod, Ebi Marandi
Strategic Marketing in Practice. CIM Coursebook 2006/2007 (Electronic book text): Ashok Ranchhod, Ebi Marandi

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Strategic Marketing in Practice. CIM Coursebook 2006/2007 (Electronic book text)

Ashok Ranchhod, Ebi Marandi

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Elsevier/Butterworth-Heinemann's "2006-07 CIM Coursebook" series offers you the complete package for exam success. Fully reviewed by CIM and updated by the examiner, the coursebook offers everything you need to keep you on course. It is written specially for the Strategic Marketing in practice module by the CIM senior examiner and a leading expert in the field. It is the only coursebook fully endorsed by CIM. It contains past examination papers and examiners' reports to enable you to practise what has been learned and help prepare for the exam.

General

Imprint: Elsevier Science & Technology
Country of origin: United States
Release date: August 2006
Authors: Ashok Ranchhod • Ebi Marandi
Format: Electronic book text
Pages: 382
ISBN-13: 978-6611027971
Barcode: 9786611027971
Categories: Promotions
Books > Business & Economics > Business & management > Sales & marketing
Books > Business & Economics > Business & management > Sales & marketing > General
LSN: 6611027971

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