The Sourcebook of County Demographics (Hardcover, 12th)

Use this expert reference for business, economic and social research; new product development; market analysis; forecasting; and more. The Sourcebook contains 70 demographic characteristics arranged into five profiles for 3,141 U.S. counties, along with MSAs, DMAs and states, too. This county-level data covers the same demographic and purchase potential variables reported in the ZIP Code Sourcebook. The book contains updated information for 1998 with forecasts to the year 2003. Three summary maps that display key demographics for the entire U.S. by country are provided as well as maps of all counties.