Content and media asset management systems are core back office
applications of the modern day broadcaster, yet there is little
information available on the control and management of these
systems and how content can be delivered over a variety of
different channels: television, iTV, internet, webcasting, mobile
phones and wireless PDAs. This book explains the potential for
applying asset management systems to content creation models for
distribution over a variety of outlets and the benefits gained from
increased efficiency and lowering of costs.
Taking an unbiased view and focusing on core principles rather than
specific systems, David Austerberry presents the business case for
digital asset management systems, demystifies some assumptions
regarding the technology and provides a thorough introduction to
the system components required, such as indexing, searching,
middleware, database and rightsmanagement and web portals.
*Demystifies the underlying technologies of media asset
*Explains the processes and operations involved in setting up a
media asset management system
*Provides an unbiased view of the leading systems
|Country of origin:
• Author Unknown
||Electronic book text - Windows
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